One-off designer pieces only available in YouTube pre-rolls. Skip them and you’ll miss them. Audiences have simply 15 seconds to buy an item before it’s damaged by a series of unusual gizmos, there’s no re-watching and no browsing back, once it’s gone, it’s gone. Utilizing cloud making, each product is flawlessly incorporated into the animated videos in genuine time, making each pre-roll ad totally unique.
Illustrations and Art Instructions: Peter Tarka
Movement style by JVG
Production Alex Trimmer
Client: Stink Studios, Yoox, Google
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