View this webinar to hear Forrester analyst and channel expert Jay McBain break down the results from a recent research study on channel partner loyalty. You’ll gain insights into:
• Why channel partner loyalty is wavering and threatening end-customer experiences;
• What the right tools and incentive strategies are to support changing dynamics of the channel ecosystem; and,
• How brands can modernize their technology ecosystem to support connected ecommerce experiences that foster partner loyalty and customer satisfaction
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