Flash sales by e-commerce platforms like Amazon and Flipkart in India might quickly become a distant memory as the government is set to provide tight standards for them.
Based on the draft guidelines, no e-commerce entity will permit any display or promo of misleading ads, whether in the course of service on its platform or otherwise.
Source: https://www.indiatimes.com/news/india/e-commerce-india-new-proposals-to-regulate-it-543244.html
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