In this video, I’m going to share five great
dropshipping niches in 2019.These niche ideas are super relevant if you’re
dropshipping with Shopify and Oberlo.I’ll tell you why I recommend dropshipping
products in a niche over a general store.I’ll also share winning products to sell
for all the niches on this list.By the end of this video, you’ll know:How niche stores can increase sales for a
lower costHow to use niche content to keep customers
coming backWinning product ideas for every nicheWatch to the end, because one of those winning
products has racked up over 9,000 sales inthe past 30 days.And you definitely haven’t heard of it before.Ready to get started?Watch on.Hey everyone it’s Jessica from Oberlo.Today I’m talking about the best dropshipping
niches for 2019.Before I get on with the list, let’s make
sure we’re on the same page about dropshipping.Dropshipping is one of the easiest ways to
start an online business.Instead of buying tons of inventory for your
Shopify store, you only order products whenyou get sales.Your supplier ships your orders for you, so
you can sell all over the world!But being a successful dropshipper requires
constant learning.Make sure you hit subscribe so you never miss
our weekly tutorials, dropshipper interviews,and dropshipping product recommendations every
Tuesday and Thursday!Whether you’re new to Shopify, or an experienced
Oberlo dropshipper opening up a second, thedecision between a general store or a niche
store is as old as dropshipping itself!First, let me explain the difference between
the two.A dropshipping niche store carries products
that fall under one specific category.They are complementary and share a similar
audience.Niches can be bigger or smaller depending
on what you want to target.An example of a big niche would be baby clothes.An example of a smaller niche would be streetwear-style
baby clothes.A general store carries a variety of products
that don’t necessarily have anything incommon.Most often, they carry trending products from
a variety of different niches.Big retail stores are a real world example.General stores might carry trending kitchen
gadgets alongside baby clothes and jewelry.In dropshipping courses and videos, most instructors
strictly suggest one or the other.In complete fairness, I have seen both work
many times.However, there are a few reasons I suggest
choosing a niche on Shopify over selling productsin a general store.First, a niche store makes it much easier
to target a specific audience.When your dropshipping store is all set up,
the next stllep is finding an audience toadvertise to.This is one of the biggest challenges for
both the beginner and experienced dropshipper.If your audience is too broad, you’ll see
very low conversions.When you’re selling kitchen gadgets and
skull rings in the same store, it is verydifficult to find a small and targeted audience
to advertise to.I’ve seen dropshippers make this mistake
time and time again.If you’re running low-budget Facebook ads
to a huge audience, they will not convert.Imagine casting a small fishing line into
a random part of the ocean.While there are billions of fish, you might
use the wrong bait for the fish in that areaand end up empty handed.With a niche store, you’d be casting your
small fishing line in a smaller lake.You’d know exactly what type of fish is
most popular there, so you could use the rightbait to catch them!There’s a second advantage to having a dropshipping
niche store.Once you do have some customers and traffic,
a niche store will allow you to lower yourcost per sale.When running a general store, you need to
run ads individually for every product.Each individual product requires a unique
audience and ad.Your Facebook Business Manager bill will quickly
add up!With a niche store, you can advertise a carousel
of similar products to one audience.Even if you advertise a single product, that
customer is more likely to be interested inchecking out the other products in your store.The last advantage dropshipping niche stores
have over general stores is returning customers.Once you’ve made a sale, you’ll have your
customer’s email and can use it to sendrelevant content and product suggestions.For example, If you’re selling streetwear-inspired
baby clothes, you can confidently send yourcustomers emails with baby clothing trends
and similar products in your store.Make sure to check out this video to learn
exactly how to use emails to increase conversions!If you’re running a general store, it will
be much harder to convert previous customersagain.If a customer buys a skull ring from your
store, they will most likely not be interestedwhen you suggest they buy a microwave cleaner
next.Alright, now you know that niche is the way
to go.Let’s get started with the list of 5 growing
Shopify niches for dropshipping in 2019.1.Wedding NicheThe first dropshipping niche you can feel
confident building a store around is weddings.Millennials have seriously changed the wedding
industry today.The number of weddings in the United States
has increased year after year.However, the way millennials plan their weddings
has changed dramatically.One reason is cost.On average, couples expect to pay $16,000
but end up spending roughly $29,000 on theirweddings!While the bride might be attached to a pricey
ring and gown, you can rest assured she islooking to save money on wedding decor.And these days, 80% of wedding planning is
done online.That’s a huge opportunity for a wedding
niche store!Another advantage of this niche?When planning a wedding, customers are shopping
months in advance.That means shipping times are less of a concern.One winning product to consider selling in
a wedding store is silk rose petals.With flowers costing an average of $1800 per
wedding, artificial rose petals can help couplescut costs without cutting romance.There are hundreds more products in the Oberlo
marketplace to sell in a wedding-themed store.Make sure to check out our 100 Winning Products
for 2019 eBook in the description for morewedding-themed product recommendations!The next niche for Shopify dropshipping has
seen a steady growth over the last 5 years.Now is the perfect time to jump in.2.Smart Home NicheIt is, the smart home niche!The recent introduction of smart speakers
has changed the way we live at home.While smart speakers started as a novelty
item for techies, they are now popular amongmany different types of people.They’ve changed the way we interact with
other products in our homes.What started out as one smart speaker in the
home has grown into more and more productsfor the modern smart home.You might be wonder why a customer would be
interested in more smart home products ifthey already have a smart speaker.Well, 70% of people who own one smart device
express interest in buying another.This is the perfect audience for your smart
home dropshipping store!Once a person has a product that helps them
daily, they want more.It is estimated that 477 million smart home
products will be shipped globally in 2020!So now is definitely the time to build a smart
home niche store.If you are wondering what products to sell
in this niche, I suggest the bluetooth tracker.Yes, you’ve seen one before.No, it’s not too saturated.Bluetooth trackers used to be a helpful novelty
product for technology-driven folks.However, they required a smart phone to operate,
and 10 years ago not everyone had one.As smart phones have become more common, the
market for this product has grown.This tracker is perfect for a slightly older
audience.It’s helpful for anyone who has trouble
keeping track of things.As an added bonus, this bluetooth tracker
comes with a video ad.You’re free to use the video ad to market
this product yourself.Six-figure dropshipper Ross Madden suggests
you sell this product too.To find out why, click this video right here.The next dropshipping niche to consider selling
in 2019 is the beauty niche.3.Beauty NicheIf you know anyone who is a self-proclaimed
makeup fanatic, you know there is no suchthing as enough beauty products.The global cosmetic products market was valued
at around $532 billion in 2017 and it’sexpected to reach approximately $863 billion
in 2024!This market is exploding, creating the perfect
opportunity for the savvy dropshipper .You can think outside the box when it comes
to selecting beauty products to sell.Although you can sell makeup, most makeup
fanatics have brands they are already loyalto.However, there are plenty of related products
that you can sell to this audience.If you start a Shopify store in this niche,
I suggest selling a portable ring light!If you enjoy wearing makeup or know someone
who does, you’ll know that lighting is extremelyimportant.Not only for doing your makeup, but for showing
it off too!This ring light is an inexpensive way for
your customers to take their makeup selfiegame to the next level.If you’re running Facebook ads for this
product, I suggest researching the most popularmakeup companies and building an audience
around them.Makeup fanatics want to share their obsession
with the rest of the community.Taking well-lit photos of their look is the
perfect way to do it!In addition to the ring light, consider selling
makeup bags, or organizers for makeup palettes.If your audience is splurging on makeup, they’ll
want a neat way to display and organize theircosmetics.You can advertise your beauty niche store
anywhere, but I suggest looking into Instagramor Youtube beauty influencers.Their followers are loyal and take their suggestions
seriously.If they see that their favourite makeup guru
using a portable ring light, they won’tthink twice about ordering one.The next dropshipping niche I suggest looking
into is health and wellness.4.Health and Wellness NicheThis one shouldn’t come as a surprise.The health and wellness obsession is no longer
a trend; it’s here to stay.Everyone is paying more attention to their
well being and finding ways to live healthier.The health and wellness industry is a 4 trillion
dollar market.In the last three years, the industry has
grown at double the speed of the entire globalmarket!That’s why this niche represents a great
opportunity for dropshippers.The product I suggest for your health and
wellness store is going to becoming increasinglypopular over the next few years.It is an air quality monitor for your home!Air quality monitors have seen a steady growth
over the last 5 years.That should be no surprise considering the
increasing worldwide concern of global warming.Cities are growing and so are air pollution
concerns.That’s why, When advertising this product,
you should build your audiences around cities,not entire countries.Alongside air quality monitors, consider selling
other wellness products, like water purifiersthat attach directly to a sink.If your customer is concerned about one area
of their health, they’re most likely interestedin others as well.The last dropshipping niche on our list is
the baby niche.5.Baby nicheAlthough the baby niche has always been popular,
the baby care industry has shown consistentgrowth in the millions over the last few years.This is the perfect niche to start selling
in for a few reasons.The first is that you are selling to an extremely
passionate audience.Parents are willing to buy anything that will
improve their lives, and the lives of theirchildren.The second reason is that the baby niche includes
a pregnancy grace period.Expectant mothers will begin ordering products
for their infants before they’re even born.That makes shipping times less of a concern.Finally, 130 million babies are born each
year, which means you’ll always have newcustomers.While they may not all be new mothers, they
will be looking for new products to make theirlives a little easier.For that reason, the product I suggest selling
in your baby niche store is silicone teethingmitts!I’m sure many mothers wish this product
was around when they had children!These are the perfect product for your store
because they solve a huge concern mothershave.Teething is a frustrating and painful part
of infancy for both child and mother, butthese mitts help by giving the baby something
soft and safe to chew.If you don’t believe me, just look at the
sales data.These mitts racked up over 9,000 orders in
the past six months.Even if a mother is still expecting, she’ll
be anticipating teething terror in the future.This is a perfect product that not only looks
cute, but will solve a major problem for yourcustomer.Consider joining baby Facebook groups and
looking into Instagram influencers to marketthis product.If an expecting mother hears another mother
back this product, she will be far more inclinedto purchase it.To stay ahead of your competition in this
niche, look for really unique products inthe Oberlo marketplace to add to your Shopify
store.Although baby clothes will always be a good
product to sell, there are many new gadgetsand accessories that solve problems new mothers
have.Do your research and stay on-top of what new
products parents are buying to make theirlives easier.Solving problems makes sales!But hey, that’s just my opinion.I’d love to hear from you.What niches have you have you tried selling
in?What worked and what didn’t?Leave a comment and let me know.I’ll chime in with my thoughts.Thanks for watching.Until next time, learn often, market better,
and sell more.
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