what's up guys I'm Jeff Rosa frombusiness comm and this year just likelast year we teamed up with adorama.comto go check out CES in Las Vegas so thisis our joint list of the best of CES2019 let me know what you think write usdown below in the comments and by theway if you want to see more tech reviewsand awesome products make sure tosubscribe to the channel be one of the400,000 people that love Rizzo's contentand just you know we wouldn't be able togo to events like this and see productsclose up if we didn't work with a muchlarger company so if you want to supportthe channel you really like what we domake sure to check out Adorama'si'll leave a link in the description youcan find all sorts of tech items thereaudio equipment camera gear and morelet's get to the list okay so of thehundreds of products that we saw at CESthese are our favorite the ones they gotour team excited the ones that got theadorama team excited now i will tell youthey are in no particular order all ofthese products are amazing although idid save my personal favorite to the endof the video so make sure to stickaround so first up are these samsungspace monitors which somehow someway ineed to find some money in the budget toget myself at least one of these becausethey're pretty amazing and these are forpeople like me that have OCD thatorganization and hate cables so whatthey do is they clamp onto a table likethis and they actually have two hingesone of the base and one right behind themonitor and they can articulate prettymuch in any direction you want at leastforward and backwards so you can reclaimspace or you can pull the monitor closerif you want to the only thing is theydon't swivel that's on my wish list butstill they're pretty dang amazing theyeven have a channel down the back of themonitors where you can hide your cableswhich is like oh my god I love it somuchthey were just incredible so they'regonna have two different configurationsthey have a 32 inch 4k model which isthe one fingers crossed that I will findsome money to buy and then they have a27 incha 1440p model both of them lookincrediblethink they're gonna be really reallypopular we even saw the demo in unitsthey were a little wobbly but they couldclamp them on anywhere they wanted onthe side of a desk pretty awesome stuffand by the way this isn't just like aconcept you can actually buy these so Ilove seeing the concept stuff at CES butI really like seeing the stuff that inthe next few months I will actually beable to buy because I'm a degenerateconsumer and I buy two of everythingnext is the LG signature OLED TV r whichis the rollup TV so this one comes witha soundbar base that the TV retractsinto and it's incredible two 4k TV itlooks stunning the blacks are deep andrich the color on this thing was justamazing and the fact that it rolls backinto a sound bar was like it was almostlike mind-blowing I've never experiencedanything like that before the TV I knowlast year they had a rollup concept butthis one you can actually buy and theysay it's gonna be at a premium pricepoint which I'm expecting will beseveral thousand dollars so you won'tsee that here on the channel but atleast we got to see it at CES becausethis was one of the coolest products Ithink I've ever seen in personthey have multiple that you could see atCES they had this whole light show setup and it was like probably the coolestTV that they showcased at the entireevent now sticking with entertainmentand in your living room we have the JBLlink bar and this is one of thoseproducts where it's like why didn't Ithink of that because it's for productsin one number one it's a sound bar andby the way it actually sounds reallygood granted it was paired with a subbut it still sounded very very good italso is a Google assistant smart speakerso you can speak to it you can set upmulti-room audio it's pretty awesome wehave I think we have five or six Googleassistant speakers here at the officedeep pain right yeah a lot so we likeGoogle assistants at my house I actuallyhave Sonos but that's another thing butit is a Google assistant speaker numbertwo number three it is actually achromecast and number four it is aset-top box so it actually has AndroidTV built in and what's really cool isthat you plug your TV into this and thenall of your other hdmi cables plug intothe JBL link bar so let's say you'replaying a video game they actuallythis for us but you can still accessGoogle assistance because it's kind oflayered on top everything is goingthrough that sound bar and I think thisis awesome because I like to reduce theamount of tact thats in the way in mylife and rather than plugging in a soundbar and a smart speaker and a set-topbox it's all in one so the link bar waspretty amazing they sell some additionalaccessories for it it is Bluetoothenabled like I said before you can setup multi-room audio with other Googleassistant speakers I did get a littlebit of fun in with the JBL link bar aswell so I asked it to play Rizzo'svideos on YouTube and it did so isperfect but awkwardly it started playingour best workout headphones video andthere aren't any JBL products in thatvideo so everybody was like standingaround from the JBL team asking hey isJBL on this list and I was like no so Igot kicked out right after that but it'sstill pretty awesome product ok somoving on we have the Nikon Z series 14to 30 millimeter f-4s lens so this isthe first Z series lens that's ultrawide-angle zoom so if you use any Nikonmirrorless cameras this is gonna be alens I think you'll really appreciateand really like the Adorama team I knowwas very very excited about this lensnow we don't shoot Nikon we use a Sonycamera but it's still pretty amazingit's like three and a half inches whenit's retracted weighs just over a poundyou can shoot as wide as 14 millimetersand since it has a flat lens on thefront it's not bulbous like the lensesthat we have with our Sony you canactually attach right on 82 millimeterpolarisers and filters there's a lot ofstuff to like about this I know somepeople have complained about the factthat it's an f4 lens not an F 2.8 butstill it was one of the coolest lenses Ithink I've ever seen you know at one ofthese events I'm pretty excited aboutthis onenext is the harley-davidson livewireelectric motorcycle so this is an allelectric motorcycle that does 0 to 60 inlike 3 and a half seconds as a range of110 miles at least in the city and onething that was kind of cool I was I wasasking the guys there at the event doesit have a motorcycle sound because Iknow a lot of people that ride likeHarley's and stuff they probably won'tget this but they want you know youwould want a sound like a motorcycle youdon't want to be completely silentapparently somehow they figure out a wayto amplify the existing sounds of thedrivetrain or whatever it has and itwill sound a little bit like a typicalmotorcycle won't be the same thing but Ithink it was a clever concept and thisthing is gonna be fast as heck and youcan actually buy it and then we have theHouse of Marley get-together speakerthis is a Google assistant speakerthat's made with like eco-friendlymaterials as bamboo and fabric andrecycled aluminum it sounds great itlooks great it's an awesome speaker lookI mean probably the big star of the showyou know you go anywhere at CES thisyear at least hey Google was everywhereI mean it was plastered on the thetrolleys it was all right deep I meanhey Google was everywhereso naturally we saw thousands of youknow[Music]international speakers that were heyGoogle we saw all sorts of stuff that wedidn't even really care about but thecoolest Bluetooth speaker that we sawthat was Google assistant enabled wasthe house and Marley get-togetherspeaker that one I don't know justsomething about the way that it lookedthe way that sounded the materials itjust made it stand out from you know alot of these other Bluetooth speakersthen you have the Bosch eco bike so thiswas something that I don't think theywere really showcasing too much but wewalked by a and villain and were likedang this thing is underrated like thisis a really cool product so it was apedal assist electric bike but I hadthis giant like storage container on thefront so what the guy was telling us wasthat in addition to all the tech that'sinside it's built for people that arecouriers it's built for somebody that'sdoing ubereatsin an urban environment right so whydrive a car in San Francisco or New Yorkwhen you could get a pedal assist bikewith a bunch of different modes like Ecomode where you pedal more or turbo modewhere you pedal less and that way youcan weave in and out of traffic and youcan still store a bunch of stuff on yourbike that has a pretty long range prettycomfortable to ride they actually let mesit on it which you know I I like thatbut I thought it was a really neatconcept in the fact that you canactually buy it obviously piqued myinterest because I could legitimatelysee a lot of people a lot of couriersgetting this bike in particular becauseof the storage container because of therange becauseof the preset modes because of the factthat it mounted your phone on the frontthere so you didn't have to have someother display it used your phone andthen automatically connected with it sothat you could you know make calls anddo all these other things hands-free sothe Bosch eco bike yeah there's a lot ofother cool stuff from Bosch but this wasthe thing that I walked by and notenough people are paying attention toand then you have the orbit beehive sothis is the smart home or smart backyardsystem from orbit irrigation so if yougo in anyone's garage or wherever theyhave their sprinkler system theyprobably are using an orbit and analogorbit system where you can set updifferent sprinkler zones and you canadjust timing and do rain delays andthat sort of thing what this is is asmart version of that there's no monthlycost for it they make a number ofdifferent models like a 12 zone I thinkthey have a 6 own an 8 zone and what Ilike about these is that I personallyhave a rental home so when I'm not theresometimes I keep track of like you knowthe weather or what's happening and Iwant to be able to adjust the sprinklerzones remotely and I can't do that Ihave to go there when the season changeand I have to edit the zone so this issomething that I personally would useand I like the products from beehive soand I think they actually sell themright now and they were just showingthem at CES it was like their big launchand I think there's a lot of homeownersthat will appreciate these smartsprinkler systems two more left we havethe Kodak smile instant print camerathis is like four products and onenumber one it is a camera number two itis a printer like you've seen in thepast right number three it automaticallyuploads any picture you take to the appso that you can see them on your phoneyou can show them an Instagram you canjust save them for later and then numberfour they have an augmented realityportion with the kodak app so let's sayyou take a picture and then that picturewill have a little like QR code embeddedand you can associate a video with thatpicture and then when you go to hoverthat image with the app it'll play thevideo which was amazing I mean I think Iprobably how many times do you think Idid this Dylan like five six times likewhat the heck how is this working but Ithought that was a really neat componentthey were showing off some otherproducts but this smile instant printcamera I think it's called a smileclassicactually was awesome but last up mypersonal favorite product that I saw atCES it won all sorts of awards but I wassitting at their booth like oh my god Iwant to buy this so badly this isamazingit was the Jabra elite 85h so these arenoise cancelling headphones but theyhave a I built-in so what happens is theskin they have like 6000 different audioprofiles and they can automaticallyadjust the active noise cancellationbased on your environment so let's sayyou're on your commute and you're in atrain it will automatically turn up thenoise cancellation and it will turn offthe hear through system or let's saymaybe you're in a public environmentwhere you still kind of want to let somesound in but not that much it'll makenoise cancellation like medium and it'llturn that here threw up a little bit soyou can get a little bit more sound andthen let's say you're in private whereyou you don't need any of that right youdon't need noise cancellation it'll turnthat off it'll turn the here through offso you just have like regular headphonesand it does so automatically so theytold us that they have this whole systemof like 6000 sound profiles that theyare able to scan and they can figure outwhat environment that you're in so Ithought that was cool and then thesecond thing is that it has Amazon Alexabuilt-in so you can just say if yourphones with youyou can just say Alexa and then youcould ask to buy toilet paper or proteinbars or to play music and they're stillcompatible with your phone Siri andGoogle assistance so that was greatthe third thing is they have like thespatial awareness so let's say you havethem on your head and then you take themdown to your neck they willautomatically know that they're not onyour ear so they'll polish your musicbut then the second you go to turn orreorient the headphones and put them onthey'll start playing again I thoughtthat was a pretty clever concept theyhave a fast fuel charger USB see I meanthese things were incredible you cannotstill in like you obviously can't askDylan but if you could ask Dylan I wasgeeking out hard on these thingsI was honestly I was just like takingnotes on these things trying him outthey were amazing I think they'reavailable in april/may and I definitelydefinitely will be doing a review ofthem thereamazing so that's my list or that's ourjoint listAdorama and Riz nose let me know whatyou think write us down below in thecomments I'll see you next timehave a good day[Applause][Music][Applause][Music][Applause][Music][Applause][Music][Applause]
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The Top 3 Reasons People Fail On Shopify | Ecom Insiders
hey guys what's going on it's James heretoday I just want to record a prettyquick video on basically why people feelon Shopify so I've been there missionyou're on six seven months nine I've gota course I've been in other groups I'vebeen in other courses and I see thistrend off you know people complainingthat they're not being successfulthey're not having any success you knowthey're not making seals the coursedoesn't work whether it's my course orsomeone else's I'm the general failureon this is the number one thing peoplejust aren't putting in the effort andit's as simple as that I see it thegroup's you know people are comment andI see it two three times a day askingthese questions but then you follow themand you get that you get to see thesepeople popping up and pop it up and thenyou know after my course I'll go and askthem you know how's things going maybeto exceed or else's the basket all thesequestions and you know you can see thatthey've done awesome they've took notonly advice or a given on board and it'sjust you need to stop asking questionson star just actually implemented youknow otherwise people won't attack mycourse to be whether it's happen tolaptops or just you know have the courseup on screen and have your Shopify storeopen on another string and work throughas you're watching videos get shippeddown there's no point in you know sitand watching the course and not actuallyimplementing that stuff the way I set upthe courses so you can follow along asyou do and whether it's my course orwhether you're just following a tutorialon YouTube you should be implemented inthe eyes your arm because you can watchthese videos but you know there's thisart of contentand it's gonna be hard for contenteverywhere showing you what to do and ifyou're just watching out you knowneither better or just watching it inyour office if you're not implementingthat stuff you're gonna have to readwatch the video running light so did itdo it while you're watching and you'lllearn so much parking lot right and justimplement that's it only real wear thatI actually do this stuff is to implementa tag action and get to work and I thinkthe next biggest thingpoint number two it is people just getup to symbols out like you know when Istarted it took me probably I'm gonnasay three four weeks at least to get oneseal and I tested a lot of products Ithink probably now I've probably tellsthem well over 10 or 50 products threeother products but to get my three bigwinners I test it at least a hundredproducts if not 150 products before Iactually got three big winners which youknow deny that probably done over 100cage but that's is sort of like you haveto test test test test them people cometo me I uploaded three products and it'snot working but you know you can't dothat you have to upload whether it beten products or whether it be 150products you've got to just keep doingthat until you find what works and youknow that I uploaded a lot of productsand passing a lot of stuff I can pickwinners a lot quicker and that justcomes with time and you have takenproducts but your product research willget refined and you'll know what to lookfor in a product but in the end of theday you've got the test test test likenigh when I'm uploading product I'llclue ten products and I start going oddson if two of them are good that's reallygood ratio for me you know if one ofthem is gonna be like a winner so youknowme net profit Tangerang another onesmaybe gonna make three ground you knowthat's goodbut that ones that are gonna make you100 cat to her calf 300k are you knowyou've got work to find them you've gota tassel a lot of stuff to get themproducts it's not fun it's not easy butyou know you just gotta do the work andthat's what like I see this everywhereas people just they're not implement andthey're not taking action they'reuploading three or three productsspending $30 or nods and Sam thisdoesn't work and if that's you andyou're not willing to spend a couplehundred dollars then you probably notgonna succeed it's as simple as that yougotta go on the test we got to bewilling to put some money on the line toactually move forward and have aprofitable store in the future the moreyou test to learn are the quicker you'regonna learn and the more success you'reon top and it's as simple as that guysknow you gotta be persistent and beconsistent and being there in your storeevery day up Lewton mama lies your oddstesting these stuff you've stopped youout there I'm doing that the thirdbiggest point I've got it's you know alot of people can get that their websiteactually mattered so people are sofocused on Facebook guys and you knowit's a big part of it but you're gonnabe the best piece because in the worldbut if your website isn't optimized thenyour Facebook guys are basically uselessso you want to have all the key featuresoff your website done before yousurprise again I say this people sent metheir odds people sent me the websiteand say oh look I'm not gonna stealwhat's going on here on it with theirwebsite and you know that just copy andpasted our productmy express and that doesn't work youcan't do that I mean you felt that goodcopy and there you've got the come upwith some creative descriptions yourshelf but having like words misspelledhaven't always just draw only goodthat's from aliexpress in there isn'tgoing to give you a proper website soagain make sure about good gooddescriptions make sure you've got poundprotection icons for trust and anotherthing would be your start early timersthen there's three biggest things onyour page four is well it'll be goodimages you've got good images you knowyou want it as big as possible showingup on the screen whenever people hityour website like if there's watermarksand the photos or stuff like that scribeyou know find you either ordering theproduct or shelf and take your ownphotos or you'll find some suppliers ofgood photos who take them from now andthat's how you're gonna build a betterwebsite so that it converts better whenyou drive in traffic there's a lot ofkind of a compiler speech frequentlyasked questions all that stuff in therebut this one of the things I see peoplewhere they're going wrong you knowthey're wrong odds are getting trafficbut nothing's converting on the Wonderwidely on Facebook for sentence stupidtraffic but generally that's not thecase it's something on your end probablyyou're a problem so just focus onsorting out your odds sort of like awebsite be persistent guts I'll see youguys in the next videomake sure to LIKE the video blue andsubscribe if you haven't already and Iknow the other than Tom to contact 2017so I'll see you guys there
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Intro to Squarespace Ecommerce: Setting Up Shop
hey guys in today's video I wanted togive you an introduction to Squarespaceecommerce Squarespace allows you toeasily set up your own online store andsale not just physical products but alldifferent types of products as well soin this video I'm going to give you anoverview of what you can do as well asshare some tips and show you somespecial features if we haven't met yethi i'm louise of soul open air sidekickcalm and put out new videos every singleweek all about making the tech in youronline business easier so if you have anonline business or you're hoping tolaunch one definitely hit subscribe andhit that little bell icon too so you getnotified every time I post a new videoso let's start with the differentproducts that you can sell inSquarespace you can sell physicalproducts so this is anything that needsto be shipped out to the customer youcan also sell digital products so thisis how you would sell something like ane-book and then if you are a freelanceror service based business you canactually accept payments for yourservices as well and if you're on theSquarespace advanced commerce plan youcan sell gift cards so speaking of whichlet's talk about the Squarespace pricingplans and which one you need to be on inorder to sell products in order to sellproducts you do need to be on thebusiness plan so this is $18 per monthif you're paying annually or $26month-to-month what's great about thisplan is that you can sell unlimitedproducts the only thing is there is athree percent transaction fee so it'slikely that you are going to want toupgrade to one of the online store plansotherwise known as the commerce plans sowith this one you have the basic andadvanced again you can sell unlimitedproducts but now there are notransaction fees one of the main reasonsthat you might want to upgrade to theadvance plan is because then you getaccess to subscriptions or payment plansI'll leave a link for this pricing pagedown below so that you can go and checkout all of the features so you might bewonderingtemplate you need to be on in order tosell products what I love aboutSquarespace is you can sell products onany of the templates so if you alreadyhave a Squarespace website you are goodto go and you can add products to yoursite if you are just getting started Irecommend that you use one of thetemplates in the brine family becausethese are the most flexible and have afew more features that are great forcommerce so after you've picked yourpricing plan and your template it's timeto add products to your store so how doyou do that in Squarespace you're goingto click on pages and then scroll downto the not linked section I'm going toclick on the plus sign and selectproducts so here you can just title thisproducts and this is where you will putall of your products on your site nowwhen you just click right here you willsee your different options for addingthe different types of products then toadd your product you just need to clickhere and then choose which type ofproduct you want to add to your storewhen you do that you're going to clickon it and then enter all of your productinformation here I also want to mentionthat there is a fifth type of productthat you can add to Squarespace and thatis your online course so if you do wantto sell an online course withSquarespace that is definitely possibleand I'll leave a link to this video inthe description below so a few morethings that I want to mentionSquarespace hooks up with a stripe andPayPal so you can accept all differenttypes of credit cards as well as PayPaland for those of you with physicalproducts it has an integration withshipstationso that you can easily and quickly printyour shipping labels so let me show youquickly how to add a product so I'm justgoing to click here to add my firstproduct and let's say that I'm doing aphysical product I'm going to click onthat and then here is where I wouldupload my product images so let's saythat I'm going to sell my launch guideand ship it to you guys so I'm gonnatype in the title over here and then I'mgoing to add my price so I'm going toclick on that you'll see pricing justclick on this and here is where youwould enter your price another reason Ilove Squarespace is because of how easythey make putting something on sale butfor now I'm just going to show you thisand here is where you would add your SKUthe stock the weight in your dimensionsso for now I'm just going to click onstock and change that to unlimitedalright so back to our item we would putour product description here whoops Ican spell okay and then we have a fewother tabs you have additional info ifyou want to add more information on yourproducts you can absolutely do that youcan add videos any type of content belowthe main product image then we haveforum if you need to collect moreinformation from someone at checkout andthen we have options so here you need toadd your product URL so I'm going to addlaunch guide and if you want you canchange the language on the buttons butI'm happy with the default then I needto upload my thumbnail image awesome andthe final tab is social in this tab youcan automatically share your productsthat you add to your store on socialmedia all right so I'm going to clickSave and publish and show you what thiswill look like on your website so if Igo over here as you can see we now haveour product ready for sale and if Iclick on this this is what my mainproduct page is going to look like so itlooks pretty awesomeand as with Squarespace you cancustomize this page a ton so if I gointo design and then site Styles youwill see all these different customeroptions for your products page so forexample if I wanted to change theposition of this image I couldabsolutely do that then you can alsocustomize the fonts and the colors foryour brand as well as choose what youwant to display so for example if Ididn't want to show those share buttonsI could simply turn those off okay greatso another thing I absolutely love aboutSquarespace is that you can add yourproduct to whatever page that you wantso for example let's say you want towrite a blog post and share your mostrecent product you can absolutely dothatso on any page or blog you can add alink for someone to purchase yourproduct let me show you an example onthis test page here so with my insertpoint I can click on that scroll downand add a product block if I click onthat I just need to type in the title ofmy product and it will bring it up forme great okay and so as you can see Ican add this anywhere on my site and Ican choose to show the description aswell as a button awesome so I'm going tochange this to center alignment and youcan also enable quick view which I'mgoing to talk about in a second so letme click apply and show you I'm gonnamake this a bit smaller so you can seeit okay awesomeso yet you can add this product blockhere anywhere that you would like onyour site which makes it really easy forpeople to purchase so now I want to goover a few special features that I loveso the first is that quick view so letme show you what happens when you enablethat if I click on this and then clickapply and then save as you can see whenI hover over my image I'm now going toget this quick View button and ifsomeone were to click on that it's goingto bring up more information about theproduct in this nice pop-up window sothis is especially convenient if youhave multiple products then people don'tneed to actually leave the product pageto view more information on your productso that's the first feature that I lovethe second is the image zoom so if Iclick on this you can determine thatwhen people hover on your image it'sgoing to zoom in so this is really greatif you have a physical product and youneed to show more details so my thirdfavorite feature is the Express Checkoutso at the moment if somebody were toclick Add to Cart this is simply goingto add a number to the cart here andsomeone would need to click on that andthen see their cart page before theycheck out so if you want you can bypassthis step if you go into commerce andthen checkout scroll down and enableExpress Checkout okay so I'm going toclick Save on that remove this item frommy cart and go back to my product pageso now someone is going to see adifferent button and if they click on itthey are going to be instantly led tothe checkout page instead so as you cansee there is tons that you can do withSquarespace commerce if you want tolearn more about how to do this I teachit inside my course website that Wow'swhere I share with you all the differentvariations that you could possibly needin terms of setting up your online storeso click the link below this video andyou'll see a link to the blog post thataccompanies this video in that you'llsee an option to sign up for a freetrial of my online course any importantlinks for you to check out as well as a10% discount code for Squarespacealright guys that's it for mySquarespace ecommerce overview I hopethat you found it helpful if you haveany questions at all just leave thosefor me in thebelow and don't forget to check thedescription because I've left a 10%discount code for Youth Day thank you somuch for watching this video and I'llsee you in the next oneyou
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SIMO LIFE: Ecom Local Maroc – التجارة الالكترونية في المغرب
التجارة الالكترونية في المغرب، او الايكوم لوكال، و هو بيع المنتجات عبر الانترنت داخل المغرب فقط، بالاعتماد على اشهارات فيسبوك ادس لجلب الزبائن. سيمو لايف في هذا الفيديو سيشاركنا معلومات حول التجارة الالكترونية في المغرب مع ذكره لمتوسط راس المال للبدء.
E-Commerce Local or Ecom local maroc, mean selling products online in morocco, only, using facebook ads for advertising to reach new customers, simo life in this video will share with us new informations about ecommerce maroc, and what is the best budget to start.
للتواصل او الاستفسار : [email protected]
المرجوا الاشتراك في القناة http://bit.ly/arabicmarketing
حسابنا على البايبال لدعم القناة : paypal.me/arabicmarketing
صفحتنا على الانستقرام : instagram.com/arabicmarketing
سيمو لايف – ها كفاش تعرف بلي راك حقود و ها علاش مادرتي والو في حياتك
SIMO LIFE 2018 : https://youtu.be/FxRUYIzJf_s
سيمو لايف: واش الى ركزت على قرايتي غانضيع فرصة الربح من الانترنت ؟
Simo Life : Make money online 2018
نصائح من القلب من سيمو لايف ادا اردت تحقيق الارباح SIMO LIFE
سيمو لايف: شباب مغاربة عمرهم 15 سنة يحققون الملايين.. ما سرهم ؟
سيمو لايف: ها علاش خاصك تكون واعر Simo Life
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Business Name: Choosing a Name for Your Dropshipping Store
Coming up with a great business name can be
extremely difficult.You have to take into account the products
you sell, your audience, and your plans forthe future — and that’s if you manage
to find a name that’s even available.Plus, it can be a nightmare to change your
name later down the line.So, you need to get it right first time.Hey guys, it’s Jessica with Oberlo.Today we’re sharing 8 ways to choose the
perfect name for your dropshipping store,and 3 mistakes to avoid.Business Name Option #1: Use your Own Name
Many iconic brands have been built using thefounder’s name.Some people choose to use their full name,
like Calvin Klein and Daniel Wellington.But most founders use only their last name,
like Burberry and Disney.Some founders adapt their name slightly, like
Adi Dassler — the founder of AdidasIf you’re co-founding a business with others,
you might want to group your names together.Warner Brothers did this, founded by brother
Harry, Jack, Sam, and Albert Warner.Before you use your own name for your business,
however, think about the implications.As the founder, do you plan on being the public
face of the company, like Vaynermedia’sGary Vaynerchuk?Or would you prefer to be more personally
anonymous?Also, bear in mind that a business named after
you may be more difficult to sell, shouldyou wish to do so down the line.Business Name Option #2: Name Your Business
After the Problem You Solve, or the DesireYou Fulfill.This is a great way to draw attention to the
benefits of your products.For example, the company ‘Fat Blaster’
is named after the problem they solve.Immediately, you know that this business helps
people to lose weight.On the other hand, you could name your business
after the desire your product fulfils, like,the dating site, Chemistry.com — whose customers
are likely searching for chemistry with aspecial someone.Bottom line?Every business either solves a problem, or
fulfills a desire.Which does yours do?And, how you can you incorporate the benefit
you provide into your business name?Business Name Option #3: Use Alliteration
This is a simple and effective way to comeup with a catchy business name.Many businesses have used this technique,
like Fitness First, Paramount Pictures, AmericanAirways, and Weight Watchers.To use alliteration, first, take the industry
you’re in, or the core thing that you provide— like, ‘fitness.’Then, add another word beginning with the
same sound, and which adds meaning.In this case, putting fitness ‘first.’Is there a way you can incorporate alliteration
into your business name?Business Name Option #4: Use a Normal Word
This is hard to do well.Not only do you have to find a word that’s
free to use…You also have to work hard to ‘own’ that
word in the mind of your target customers.Another thing to bear in mind, is that a single
word can be incredibly difficult to trademark.That said, using a single-word business name
can be a powerful way to establish your brand.Take business names like Target, Alphabet,
Gap, Apple, Pandora, and Yelp.When I say the word ‘Amazon’, chances
are, you don’t think about the world’slargest river, but the online store.Although some of these are just random words,
others have thought behind them.Amazon’s founder, Jeff Bezos, cleverly relates
the world’s largest river, with what hehoped would become the world’s largest store,
selling the most products in the world.But, if you can’t find a normal word that
works, you can always try…Business Name Option #5: Put a Twist on a
Normal WordNow it’s time to get really creative.If you struggle to find a single word that
represents your business, and is not alreadyin use, try changing the word slightly.Businesses that did this well include Fiverr,
spelled with two ‘R’s…Toggl with the ‘E’ dropped from the end
of the word…Xero, spelt with an ‘X’ instead of a ‘Z’…… and ‘Digg’ spelt with two ‘G’s.On the plus-side, you’re more likely to
find an available domain name using this tactic.But, on the down-side, there’s a chance
people might spell your name wrong, or havetrouble finding you online.Business Name Option #6: Mash Two Words Together.This is a popular way of naming a business.Simply take two words that represent your
business, and combine them to create a newword.A good example is ‘Netflix.’‘Flick’ is slang for ‘movie,’ and
‘Net’ is short for ‘Internet’.Flicks on the net.Netflix.What’s more, Netflix also put a twist on
the spelling of ‘flicks’, changing itfrom ‘F-L-I-C-K-S,’ to ‘F-L-I-X.’Another example is Microsoft, whose name is
made from the words ‘microcomputer’ and‘software.’Or Groupon, which is made from the words ‘group’
and ‘coupon.’Or, take the business name Walmart.Founder Sam Walton, took the first part of
his last name ‘Wal’ and combined it withmart.List out a few words that represent your business,
and see if you can combine any of them ina unique way!Business Name Option #7: Use an Acronym
Many business’ choose to shorten a lengthyname into just the beginning letter of each
word.For example, IKEA created a new word from
an acronym derived from the founder's initialsand hometown.When the Hongkong and Shanghai Banking Corporation
wanted to expand internationally, they shortenedtheir name to HSBC.Kentucky Fried Chicken became KFC, and the
fashion brand ASOS originally stood for ‘AsSeen on Screen.’But, acronyms are often difficult to remember,
and they can be difficult for SEOSo, if you decide to use an acronym, try to
make it short and sweet like KFC, or soundlike it’s its own word, like IKEA.Lastly…Business Name Option #8: Use a Business Name
GeneratorIf you’re still struggling to come up with
a great business name, check out Shopify BusinessName Generator.There’s a link to it in the description
below.In this example, I typed in the word ‘yoga’
to generate business name ideas for a yogadropshipping store!This is a great way to find inspiration and
spark ideas — you might just find the perfectbusiness name in minutes!Okay, that brings us to the end of our 8 ways
you can choose your business name!But before we end, let’s touch on 3 common
mistakes to avoid when choosing your name.Mistake #1: Not Doing Your Research
Entrepreneur and author of ‘#GirlBoss’Sophia Amoruso, didn’t do her due diligence
before starting her clothing line called ‘NastyGal.’And, here’s the kicker…After launching her ecommerce store, she found
out that NastyGal.com was a porn site…Eventually she managed to buy the domain for
thousands of dollars.The moral of the story?Always do your research.Is there anyone else out there using the name
you’re considering?Are the domains and social network handles
available?Will you run into any legal issues?Also, check if your name means something different
in another language.There was a brand of toilet paper from Sweden
called Krapp – spelt K, R, A, P, P…Mistake #2: Not Being Culturally Sensitive
Ask yourself: Would my business name offendanyone?Avoid names that could be interpreted as mocking
someone’s race, ethnicity, sexuality, physicalabilities, and so on.It’s a good business practice, and it’s
just plain respectful.Mistake #3: Using More Than Two Words
Long names are hard to remember, and theyaren’t as catchy as short ones.In addition, many social media sites restrict
the character count of usernames — for example,Twitter only allows usernames of up to 15
characters.Keep your name to one or two words.If you scroll through the list of Fortune
500 Companies, you’ll see that most companiesstick to this rule.And, if you’re struggling to get your message
across in just one or two words, that’swhat taglines are for!Okay, that brings us to the end of this video!Remember, as Gary Vaynerchuk said, “Business
names are made.”So, whatever name you choose, it’s what
your name comes to represent that really matters.You may not come up with the perfect business
name on the first try, but that’s ok.Get creative and brainstorm as many options
as possible!Do you have any tips on choosing a business
name?Let us know in the comments section — we
read them all!Thanks for watching, and if you enjoyed this
video, hit the subscribe button and turn onthe notifications bell for more videos on
how to grow your dropshipping business!And until next time, learn often, market better,
and sell more.
Source
Top eCommerce Trends
Online shopping becomes more and more advanced
every year and sellers have to keep up withthe latest trends in the industry to continually
stay on top and provide the best experiencefor buyers.Let’ see what trends we see coming in 2018.In order to get a reliable website to handle
your ecommerce business, check the solutionsoffered by templatemonster.com.There you can find beautifully crafted, highly
performing website templates for various typesof online shops at a reasonable price.The first trend we’re having a look at is
Chatbots.It’s not that common yet, but the companies
that use chatbots for marketing, customerservice, and sales are way ahead their competitors
in terms of how they handle their sellingroutine.Secondly, mobile purchasing has been becoming
a solid trend for quite a while now, meaningthat sellers have to be sure they provide
an opportunity for buyers to make a purchaseon their website from their smartphones, by
making the sites responsive and fast loading.The next trend is Machine learning, which
seems to be the future of the whole Internet.Using AI and algorithms lets your website
adapt to every buyer learning their tastes,preferences and needs, by analysing their
searches, visited items and previous purchases.Have you ever seen an expensive item in a
store and wanted to find it online?Here is why Image search is a great ecommerce
trend to follow since it will provide morepossibilities for buyers and give you an advantage
over your competitors.Continuing with visuals, High-Quality Product
Videos is the feature that can help you gainmore visibility on social media.Plus, they will give your buyers a more clear
understanding of what is so good about theproducts and lead them to purchasing it.Getting back to perfecting the buying experience,
let’s talk about delivery and shipping speed.Sometimes you need something urgently or you
just want to get the things you buy faster.That’s way the sellers that offer Same-Day
or Next-Day Delivery will always win customers’loyalty.These were some of the many tendencies progressing
in ecommerce in 2018.Stay tuned for more info and don’t forget
to check templatemonster.com/blog for thehottest news, creative collections and inspirational
showcases.Take care!
Source
7 Proven Ways to Grow eCommerce Sales By 50% or More | Increase eCommerce Sales
you want to grow your e-commerce sitewell you know what the way that youthink you're gonna grow your e-commercesite isn't the real way to grow heyeveryone i'm neil patel and today i'mgonna share with you seven ways you canincrease your e-commerce sales by over50% the first tip I have for you is tofocus on one product yes you do not needto be selling millions of products likeAmazon to do well I met some lady theother day and I'm like what do you sellshe's like oh I make high heels morecomfortable I'm like wait why don'tpeople who buy fancy shoes just makesure that they're comfortable and she'slike oh no these fashion designers don'twant to make them comfortable andbecause they think comfortable shoesaren't fancy and nice I'm like alrightwell I don't really care but she wassmart she came up with the concept ofhey people like Gucci and Prada andchanel aren't willing to make shoes morecomfortable well I'm gonna sell someinsoles that make it way easier andnicer for women to walk she had oneproduct and that's it do you know howmuch she makes well into the sevenfigures per year you don't need a lot ofproducts to do well and if you're onShopify you can use over lo and that'llhelp make it so you don't have to worryabout the logistics if you're only doingone product your life becomes so mucheasier sure you can eventually add moreproducts but first focus on one productthat solves a pain point if you're justtrying to sell some product cuz youthink it's cool and it doesn't solve apain point well you have another thingthat it's gonna end up happening inwhich you're not gonna make any salesyou won't see a 50% increase you'llprobably see a 50% decrease compared towhat most people are seeing so make sureyou focus on one product that solves areal problem and there's not a ton ofother creative or unique solutions outthere my second tip for you is upselland down sell the reason I'm saying upsettling down so isn't because I'mtrying to tell you to add 50 products toyour ecommerce store it's because it'seasier to get someone who's bought fromyou wants to spend more money with youthan it is tonew people to buy from you so upsell anddown so if you're selling women shoesthat are nice and comfortable right oryou're selling the insoles that makeswomen choose nice and comfortable you'reup so it could be a pack of threeinstead of just one that's an easyupselldoing simple things like that willincrease your lifetime value which willopen up more possibilities and this getsinto my third tip it's advertisedthere's Facebook advertising and there'sGoogle AdWords they both work extremelywell in e-commerce marketing Facebookadvertising is excellent when peopledon't know what product or service thatthey're going after for example ifyou're in the beauty space you cantarget everyone on Facebook who'sinterested in beauty and show them somecool new product that they're notfamiliar with on the other hand ifyou're using Google AdWords and you knowpeople are looking up for a makeup brushyou can show ads on Google for yourmakeup brush and people are looking forthat could see it Facebook ads and bothGoogle ads are a great way to reallyboost your e-commerce sales and ifyou're not sure where to get startedwith Facebook ads or Google Ads justleave a comment below and I'll answeryou and I'll give you feedback on how torun the perfect Facebook ad campaign ora Google AdWords campaign the fourth tipI have for you is leverage subscriptionshave you noticed on Amazon they can getdiscount if you subscribe to a productso make sure you offer subscriptionoptions for example if you're sellingmakeup or lipstick people are gonna runout of it the question is just when sowhy not give them an option where theycan subscribe and continually get newmakeup why do you think Dollar ShaveClub sold for a billion plus dollarsit's because they did raise theirsubscription everyone's already buyingrazors why not make it easy and justautomatically deliver them rightsubscriptions is huge and if you'reusing Shopify which you probably are youcan use a tool called recharge to makeyour product a subscription you don'thave to pay some fancy engineers to dothis with you you can just use a simpletool the fifth tip I have for you is wecovered the band and shoppers do youknow how many people are going to yourshopping cart and abandoning in 2017roughly 75 points6% of shopping carts were abandoned thatmeans if you have a hundred peopleadding to your shopping cartroughly 75 of them are gonna balance andleave they're not going to come back andthey're not going to buy so you need tocome back or more so you need to makethem come back and buy how do you dothat recovering abandonment solutionssuch as collecting their emails so whensomeone's buying from you you'reprobably collecting their name and emailfirst before you're showing the creditcard information for all the people youcollect the name and emails for thatdon't finish the purchase you should beemailing them and convincing them hey bynow you can even do things like exit andtown offers using tools like helloBarbara show my exit offer saying heythinking about leaving put in your nameand email and I'll send you a 10% offcoupon or a free shipping coupon tipnumber six optimize your checkoutprocess there's a company called BayMart and they did a study looking ateveryone's checkout pages do you knowhow much money's recovered by optimizingthese checkout pages I know this soundscrazy you think that someone adds up tothe car that they're gonna buy but whatthey found is when companies optimizetheir checkout pages they found thatthey made an extra 260 billion that'snot million that's billion with the beextra dollars don't forget to optimizeyour checkout process and the way you dothat is by first removing unnecessaryfields why would you ask someone fortheir name and email and addressmultiple times that's unnecessarykeep it simple the other way you canoptimize your checkout process is bymaking it two-step psychologically youwould think oh it's more convenient foreveryone to just have all the fields onone page no it's not because if they see1020 fields on one page what's gonnahappen they're gonna be like this is waytoo overwhelming but if the first pagejust said putting your name and email orcreate a count putting your name oremail and password and then on thecheckout page they only showed theremaining credit card and shippingfields you're much more likely toincrease your sales roughly by 10percent all by making your checkout pagetwo steps inonce up the last tip I have for you isto leverage a referral program ifsomeone's buying from your e-commercesite they probably know other peoplehave the same problem and need yoursolution so create a referral programand you can do this through referralcandy it's a simple tool app that makesit so you can have a referral programand you can do simple things like youget 20 bucks when you refer someone thatalso signs up and buys so that way youboth save twenty dollars or ten dollarsor ten percent off or free shipping orwhatever and maybe you can pick theincentive that you're giving to peoplewho refer people and for the people whosign up through the referral program sothe key with the referral program is notto just incentivize a person who's doingthe referring it's also to incentivizethe person who's accepting the referrallook at uber when you use a bursaryFerol program both parties the personmaking the referral and the personjoining both get compensated and that'swhy you want to make a referral programbe on both ends or else it won't besuccessful follow those seven tips andyou'll do really well with yourecommerce site and you should generateat least fifty plus percent more insales now those are a lot of tips andyou're probably wondering which one youshould be doing first leave a commentbelow and just say hey here's myecommerce store which one of these tipsshould I be using first and I'll respondtelling you which one you should dofirst second etc so that way you'redoing the ones first that are gonnacreate the biggest ROI and I can't justtell everyone hey go do them in thisorder because it varies for each andevery single ecommerce site out therebut if you leave a comment I'll makesure that I give you a detailed responsethat will help you grow faster
Source
8 Things I Wish I Knew Before I Started My eCommerce Business
– Hey, what's up everybody?Anton here, from dropshiplifestyle.com.And today I'll be spending
a bunch of time workingon some training we're doing
that's gonna be releasedat the same time as my new book.And when I was doing that,
it really got me thinkingof, like, the beginning, right?When I First got into
E-commerce back in 2007,and specifically it got
me thinking of the thingsthat I wish I would've
known way back then.That would've given me a big jumpstart.There were eight things that stood out.So today, in this episode
of Drop Ship Weekly,I'm gonna share those eight
things that I wish I knew backwhen I started in E-commerce.(upbeat guitar music)So the first thing is what
I call the 90/10 rule.It's similar to the 80/20, but I do 90/10.And this is basically
something that I applywhen it comes to our marketing efforts.So, how we're trying to attract
people to become customers,and even things we're doing
once they're on our site.So, where we're spending
money, what we're doingin terms of conversions, how
much testing we're doing.For the formula that I
like to do, it's 90% goinginto what is working and 10%
on what is experimental, right?So, let's just say hypothetically
that Google Ads is makingup, right now, all of our revenue.It's all coming from
Google Ads. Well okay.Maybe rightfully, I would
start thinking, “You know what?”We should test some
different platforms out.”What if, you know, knock
on wood, something happens”with Google and we either
get too much competition”or they decide they
don't like us anymore.”Right?So back in the day, my thought
process was very similarto that, and it was okay,
now let's start spendingin other places.And really what ended up
happening is we were takingtoo much of the main budget,
not just the money budget,but like time budget, like our effort.And we were diverting too much
away from what was workingand putting it into all these
little buckets of testing,like okay, well we should
do this and this and thisand this.And what happened is
too much of what workedwas being pulled away,
again between time and moneyto be put into other things as projectsthat we were testing.Now what we do now and what
I believe everybody should dois only take about 10% away.So again, whatever your thing
is, whatever is working,you wanna basically double down on that.You wanna, you know, put
your foot on the gas.You wanna make that as best as it can be.And you still do wanna be
experimenting, but againin my opinion, only
about 10% of your budgetin terms of money and in
terms of time should gotowards those experimental things.If you wanted to get into,
you know, Facebook Adsand again, Google was
your moneymaker right now,you should not take 30% of
your budget and throw ittowards Facebook this
month to see what happensbecause that's gonna take
away from what is proven.So again, 90/10 rule.That's the first thing I wish I knew.It would've allowed me to
put more of my own time,energy, and money into what
is working and still be ableto have this playground
where we're learningabout what may come next
or what could be thereas a safety net.Now the second thing that
I wish I knew earlier onwas that when you outsource
tasks and when you hire people,and when you take things off your plateand have other people do them for you,they can actually improve.And this might sound obvious
to you, but I'll tell you.My first few years in
business, I was like, terrifiedto let anybody do anything.Like, I was doing, you know, emails.I was answering phone calls.I was doing every single part of it.Because I thought if I
hire somebody, you know,what if they tell the
customer the wrong thing,or what if they steal
my credit card number,or what if they don't answer
the phone and we miss outon all these orders, or what
if they offer bad support.I had all these things
running through my headof why somebody else
couldn't do what I did.And finally what happened for
me, the reason I started towas we got a breaking point
in the E-commerce businesseswhere I just literally
couldn't do it anymore.It was too much. There
was too much volume.So that's when I started to outsource.And I, firstly, which I
recommend every one do as well,I firstly outsourced the customer service.And instead of, you
know, everything breakinglike I thought it would, guess what.Our customer service
was dramatically better.We had happier customers.They were being responded to faster.The customer service people
liked customers a lot morethan I do, so they were
nicer to everybody,and it grew the business.So this thing that for years,
again I was so hesitantand like, terrified to do,
which is let go of someof the operations, as soon as I did it,it actually was better than it was before.It was better than when I did it myself.So I wish I would've
known that earlier on,and wish I would've, I guess,
trusted that earlier on.And what that would've
allowed me to do is havemore time myself, in those early years,to focus on more of expansion
instead of expansionand operations.So, hopefully that helps
you if you're kinda feelingthat way right now, like you
have to do it all yourself.The truth is you really don't.There's people that are probably better atat least some of what you
are doing than you are.Next thing, speaking of people, okay.I'm calling this one people lie.And maybe, again, you've
had experience with thatso you're thinking yeah, of course.Well, I don't know why but
like, I started young, you know,my first E-commerce store
when I was 21 years old.And I just always thought
that people were honest.You know, I thought that, when people-And I know like, people lie
to each other and what not.But I thought like, from, you
know, a customer perspective,right?I thought they like, just
normal people shopping online.I thought if somebody had a bad experiencethey would tell you.I thought if somebody was
happy they would tell you.What I didn't think is
people would do things like,you know, place fraudulent orders,and I didn't think that
people would, you know,get something delivered to their homewhere there was literally
something signed by themsaying I received it,
and then they would say,”No I never got this thing.”, right?And I let this happen
for years where like,maybe not years.Maybe the first year.But I let it happen where
like, it was driving me crazy.'Cause I was like, how
are so many things like,you know, with like, the
way customers are, you know,messaging us.And some of the things
they were saying like,how can this be happening.And it took me a while, but I
finally realized, guess what.People are not ethical,
and it's really sad.And I think it's gotten
worse because, you know,we've just seen it in different businesseswith how people are so
confident and almost likefeeling that it's fine to rip people off.Like, it's crazy. Like,
not even E-commerce waited.But this video.Somebody will probably make another videothat's literally copying
exactly what I'm sayingand pretend it's their own.And people are totally okay
with that for some reason.Like, it's really sick, but there's, yeah,there's sick people out there.So, when you get into
business, you can't havethis naive attitude like
I had, where everybody isalways honest all of the
time, and you can take themfor their word.Because there's some bad people out there,and you can definitely do
things to protect yourselfwhen it comes to different
things like ordersand making sure that, you
know, they're actually legit.Now there's a lot better
fraud prevention toolsthat are available than there
were when I first started.Shopify has built-in fraud protection.There's also different
apps that you can use,and that helps on that side.And then, you know, on
the same line with that,like, when people do, kind
of, you know, freak outand if you get like a nasty
email or a nasty phone call,I used to take it personally.I used to think like,
again, you know, we reallymust have messed up.But I realized there just are
some sick people out there,and being able to literally
brush it off as soonas the interaction is
over has really helped.I might've taken it a
little too personallyfor my first year or so in business.So just know that you're
gonna deal with cheatsand frauds and con men in your life,and as a business owner, you'll
be able to just write someof them off.And if it ever gets too bad,you'll have fraud prevention
apps to get your money back.And if anybody ever
rips your business off,I have another video, actually a podcast,on what to do if you get ripped off.And it's talking about,
you know, different waysto actually get money from
people if they're making moneyusing your stuff, or just
to how to get them shut downwith whoever is processing
what it is they're using.So people lie.Number four is numbers don't.You've probably heard that before.It's in a bunch of different rap songs.They love that.But yeah, numbers don't lie, right?One of the things that
I neglected early onwas tracking.And I'm talking about
tracking where my visitorswere coming from.Tracking which visitors were buying what.Tracking how long people
had known about usbefore they bought.And I neglected this because
money was just, you know,it was coming in.I was spending on all
these different ad sources,and we were profitable,
so I didn't, you know,I just didn't think.Again, this is like naive,
and maybe this is somethingyou need to learn this you're new.Again, it's what I wish
someone would've told meway back then.But tracking everything
is just so important,and not just tracking things
where like, for example,you have Google Analytics
set up and you look at it,and you're really like, not confident.You're like, “I wonder if
this is accurate or not.”It doesn't feel right.”No, you need to get
tracking set up to the pointwhere you are confident
enough when you see a reportthat you can make decisions off it.Because when I'm saying numbers don't lie,I mean you might have in your head-Let's just go back to
the Facebook Ads example.Maybe you just think like,
“Wow, Facebook is doing well”for me, like it's gotta be.”I see how many people,
you know, like my stuff.”Like, I'm sure it's doing well.”Well if you have a report
in Google Analyticswith E-commerce tracking
enabled, and you seethat maybe Facebook, it's
showing, is, you know,losing you, you know, maybe
it's like -30% comparedto ad Spend every month, you
need to be able to look at thatand make a clear decision of,
okay, do I just cut Facebook?Do I totally change everything?But you need that data, and
you need, more importantly,data that you're confident
in, so when you see numberslike that you can accept
them for what they areand actually implement the
changes that need to be changedso you can just grow faster.Again, I wish I knew that.Something I spend a lot
of time and energy on nowand something I recommend you do as well.Fifth thing that I wish
I knew back in the dayis that the money is in the list.I'll change that now.For the past, you know, few
years the money is in the lists,with an s on the end.And what I mean by that is
email lists, Facebook listsfor E-marketing, you know,
Google lists for E-marketing,Pinterest if you use them,
basically every platform.What you should be doing when
people come to your websiteis capturing their data.Now for emails, simple enough, right?We're collecting their
email addresses by doing alldifferent types of either
giveaways or incentivesor even just through abandoned
cards sent through customers.But, you know, when I
first started, again,I never thought that email
marketing was important.The only emails that I
captured for years werefrom customers, people that
were checking out and buying,which is a great list
to have, but I lost outon a ton of money.At this point, email marketing
makes up between 30% and 40%of our revenue, and it's
because, again these peoplewe can reconnect with.We could send them emails,
we can make different offers,and we can bring them back,
whether it's a day lateror five years later.So definitely focus on
growing an email list.Yes, even in 2019.Start focusing on that today.Not just with a little
basic opt-in box that sayshey get my free, you know, newsletter.Make it like, hey you can
get a discount code orenter to win a free $100
coupon or whatever it is.But incentivize it, start
building email lists,and then, of course, have the
Facebook code on your websiteso you can remarket to people on Facebook.Same thing with Google and
basically anywhere elsethat you wanna run ads.Having those remarketing
lists has just leadto very, very, very high
return on ad spends,and it's not worth neglecting.Something I had no idea
about when I first started,and now is a massive focus
and source of revenueand profitability.Next thing.The sixth thing I wish I knew isthat everything is negotiable.Now when I started, my goal
like, I obviously I wantedto make money and have, you know, margin,but the thing I really
was looking at is like,how do I get revenue as high as possible.And what's good about that
is you can have a businessthat's generating, you know,
200k a month, 300k a month,500k a month.But the thing is like,
when you're at that size,you don't like, it sounds weird, but like,numbers don't seem real, you know.Like, you're like, paying off
your credit card every dayfrom 30k of orders and
like, literally every dayit's getting built like
that, and just things kindalike, get-I don't know. They feel fake.Like, a dollar seems the same as 100,000.And I know that sounds
crazy. It's not to be cocky.It's just when you have huge numbers goingthrough your accounts every
day, like, an instant thing.Like, it just totally changes.So, what I'm saying with
everything is negotiable isif you're doing that, right?If you're starting to hit
these huge, huge, huge numbers,you might just stay at them and be happy.But what I realized after
a few years in business is,let's just say you're
operating at a million dollarsin, you know, top line
money, and you're netting,you know, 20%, so you're
netting $200,000 a year,that's your profit.Well there are some very, very
simple things you could dothat could add 5% more
margin, maybe even more.So instead of making $200,000 that year,you could make $250,000
for literally not doinganything different, for
sending a few emails.Because everything is negotiable.So the main things that
saved us a ton of money,and just like, WOAH, like,
next year just instantly madea ton more, were getting
different pricing structureswith suppliers, so negotiating
different pricing terms,sometimes only around the
holidays, sometimes forever.And another thing is shipping
because shipping isn'ta fixed cost, right?Like, you know, it varies from
everything that's going out,so there's usually a lot of
room there to save money,especially if you've never tried before.And negotiating that, especially
like, if you just did oneor the other, you can make
a ton more money this year.If you do both, you could,
you know, have enough to buya new sports car at the end of the year.Again, assuming your revenues
are already up there.But either way, you should
do that now because, again,it's just extra money in your pocket,in your bank account every year.Seventh thing.This I actually have a
whole training lesson onin my Drop Ship blueprint
because it's that important.And I call this one Usability over Design.Now I was, you know, my
first store was disgusting.Like, visual wise, like,
it was literally me tryingto figure out how to use
Yahoo stores back then.Like, no idea, like black and red colors,and like, it was terrible.But as soon as I started
making money, I was like, okaynow I'm gonna hire some,
you know, fancy companyto make this beautiful website
and have all this like,cool looking stuff on it.And again, what I
learned after doing that,probably too many times, is
that having a pretty websitewith a whole bunch of
animations and all that does notmake you any more money.What people care about is usability.They care about information.
They care about trust.So yeah, don't, you know,
I would've told myself,again back in the day,
like, don't spend thousandsand thousands of dollars on
this gorgeous site design.Instead just make sure
when you go to it like,people can actually find what they want,they can add it to their cart,
they can enter their paymentinformation, and they can
have a good experience.Like, it's so much more
important than the vanityof having it look good.So I wish I knew that.Hopefully, that helps you.And finally, the eighth
thing, the final thingthat I'll share in this
video that I wish I knewwhen I first started is
that you should always buildto sell.There was a great book that
came out, probably rightat like, I don't know,
five years ago, called”Build to Sell”.I'll link to that in the description.But, basically like, when I
first started I didn't knowmy businesses would ever even be sellable.So I was doing things
like, you know, I startedand I was like, oh okay, I'll usemy, you know, personal checking account,and I was a sole proprietor.And then made some money,
and then, okay now I havea S-Corporation, and now
I have a business account.But I also have like, another
business that I'm doingand I'm using that same account.And basically things got like co-mingled.And while that's fine if you're
not gonna sell the businessit's not good if you ever want to.And maybe you're thinking
you never want to,but I never thought I wanted to and I did.So my first network of stores that I sold.So What I wish I would've done is had-Okay, this is the business.This is the business bank account.This is for, you know,
E-commerce stores A, B, C, Dfor that network.And then if I wanna launch
E-commerce stores, you know,X, Y, Z, I'm actually gonna have a wholedifferent bank account for that.I'm gonna have a different
credit card for that.That way if I ever sell
stores A, B, and C,and normally they would
be interrelated niches,so you would sell them as a
network, then that would haveits own accounting, right?It would have its own bank statements.The credit card would all be set for that.That way if you ever do wanna sell, again,everything would be so clear.You could talk to a broker.They would have a nice
package of your financials.They would give it to
the prospective buyer.They would look at it.They would say, “This makes sense.”I'm gonna give you a good multiple.”And everybody is gonna make money.Now if you do it the other
way, you have to start pullingthings out, and trying to
figure out what is what,and it just gets messy.So it's as easy as opening, you know,another checking account and
having another credit cardjust to separate things.Make sure if you wanna sell,
you have that separate thingthat doesn't get co-mingled.So those are the eight guys.Quick recap. 90/10 rule.Put 90% of your efforts, both
financially and time wise,into what is proven to work.Put 10% into what you're
experimenting with.The second is handing off
tasks and hiring peoplecan actually improve the
operations that you might thinkyou're the only one that could do.The third is people lie
whether that's crazy customersor, you know, demented
competitors that just rip yourstuff off and pretend to be you.The fourth is numbers don't lie.So set up tracking,
tracking that you trust,so you can make data
driven decisions off that.The fifth is the money is in the lists,that includes email lists
and remarketing lists.The sixth is everything is negotiable,and you can easily make
more money just by sendinga couple of emails or
making a couple phone calls.The seventh is usability over design.Don't focus only on cosmetics.Make sure people can get what
they want out of your website.Meaning find the products,
add it to their cart,easily buy, and trust what is there.And finally build to sell
because you never knowwhen you might wanna cash
out, and you wanna makethat process as easy as possible,and you wanna make sure your
business is worth as muchas possible.So hope you found that valuable guys.As always if you did, please
do give the video a thumbs up.Leave a comment and let me know below.If you're brand new to
Drop Ship Lifestyle,check out DropShipLifestyle.com/webinar.I have a free two and a
half hour training therethat takes you through the
seven steps that we useevery time we launch a new store.And the book, if you're
wondering, it is coming outin June, and if you
follow Drop Ship Lifestyleyou're probably on one of our lists,either a remarketing
list or the email list.So you'll definitely
be hearing about that.So, see ya everybody. Have a good day.And I'll talk to y'all
(upbeat guitar music)on the next episode of Drop Ship Weekly.Bye.
(upbeat guitar music)
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Shopify Live Training – Ecom from A To Z
Shopify Free Trial
http://www.shopify.com/?signup_code=alwayslistentomo&ref=alwayslistentomo
Please note that by opening a shop after clicking on that link, I get a commission.
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=======================================================
One of my best webinars to date !
It was a paid webinar that I did on November 2015 !
90% of the information there is still relevant ! Watch , Take Action and Make Some Money!
#AlwaysListenToMo
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Go Behind the Scenes of Ezra Firestone's Top Ecom Mastermind
I just got off stage here at Blue RibbonMiami and it was a blast so I had thehonor to take the stage with mr. EzraFirestone and what we did was prettyunique it was unlike those presentationsthat I give we did a critique of Ezra'sad account for his ecommerce companyboom and what we did is we looked ateverything that they did in 2018 welooked at their click-through rate welooked at their frequency we looked attheir average CPA how much money theymade how much they spent we also rankedtheir ads by social proof and also bysuccess which ads sold the most productlast year and based off of all of thatdata we were able to craft a reallyexciting plan for 2019Ezra's goal is to double his ad spinnext year obviously he'll only do thatif he's breaking even so I'm reallyexcited for 2016 and I'm excited to seehow this ad plan plays out 2016 I'mlooking forward to seeing how this playsout in 2019 hey guys my name is PeterGoodwin I'm the owner of groove life andI've been a Blue Ribbon member for twoyears and we're here in Miami and I'mgiving a talk about how to build a brandin a commodity driven marketplace andwhat I mean by that is that Amazon iskind of commoditized everything that youlook see feel touch in the whole worldand how do you break through the clutterof connecting with a customer andactually making them a raving fan aftera customer purchases right it's easy toget the first sale it's hard to makethat customer into a fan one way to dothat is to really stand for somethingthat you believe in that might becontroversial and standing by that nomatter if they're mad or not searchwithin find something you believe instand on that and you will bring anaudience to you that I will never leaveyou and will buy everything that youproduce I'm John O'Connor we're here atthe blue ribbon Miami what I talkedabout here was looking at three to fiveskills to workgone over the next year to really helpyou grow and achieve the results thatyou want and one of the main ones wetalked about was dropping your Centerhaving a lower center of gravity as abusiness owner is probably one of themost foundational key pieces anddeveloping the ability to slow down toconnect to what's really happening andfrom that place connecting to thatcreative unconscious mind that placethat is really stable and rooted andwhere your certainty comes from I'mLaura Palladino I'm the social mediastrategist for boom bye Cindy Joseph andI talked all about what happened in 2018and what we're looking forward to in2019 and changing our social mediastrategy so we're going to be bringingin some influencers and we're going tobe adding more content to be able togive out to all of our subscribers youknow what you can take away and do foryour business in 2019 is really try totalk to your customers more right bringthem in on a conversation and nurturethat conversation in that relationship[Music][Applause][Music][Applause][Music][Music]you[Music]
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