Top ECOM Products

How to start online Business ecommerce from HOME in India with no money without investment

Other ecommerce videos in channel:
How to start a successful eCommerce Business in India in hindi

Clear doubts of eCommerce business / Online selling, Tips and tricks in Hindi

5 Tips – How to select profitable products to sell online

Connect us with:
Website/Blog – https://ytadvise.com
Facebook – https://www.facebook.com/YTAdvise/

Sponsored Links: You can support me by buying from the links below
————————————————————————————————————————
My Video Shooting Equipment:
My Canon Camera: https://amzn.to/2UohIxP
My Nikon Camera: https://amzn.to/2SeKinO
My Tripod: https://amzn.to/2RWv2gb
Mobile Holder: https://amzn.to/2RSYuU5
My Mic: https://amzn.to/2DEgLvy

Source

[Music]hey guys my name is Nathan Chan I'm theCEO of founder magazine and today we'regoing to be interviewing grey rose vanreal she has started for successfulmulti-million dollar in commerce brandsskinny meaty drop bottle v watches skintalks and basically she's going to besharing with you guys her process theframework the formula on how she's beenable to build these ecommerce businessesand brands from scratch and be able toscale them at a really really fast paceshe's one of the smartest people I knowwhen it comes to this kind of stuffaround starting an e-commerce brand inbusiness and she's also an instructorshe teaches a course called startingscale your online store and it's acourse that we published through founderand we work with her to come up withthis insanely powerful course if youwant to know more so greta welcome thankyou so much for taking the time to speakwith me thanks for having me no no we'vespoken a couple of times now so it'skind of like a walk in the park oh it isyeahso I guess probably the first question Iwanted to ask is how did you get yourjob yeah so I started my first startupskinny meaty in 2012 which is six yearsago now I was 22 I was working full timein my first ever job out of uni I justfinished my degree like late the yearbefore and had started working full-timeas a digital marketing professional inthe city in Melbourne and I guess likeit's just right away as soon as Istarted working there I knew prettyquickly that working for someone elsewasn't necessarily for meI didn't know Nessa whether there wasgoing to be an alternative to that but Ijust knew it wasn't really what I wasloving and enjoying I found it yeah abit bureaucratic I guess like your jobis kind of to make your seniors lookgood not to really do your work so Ifound the whole like politics andstructure a bit weird of it but yeah soI guess I started skinny meaty as a sideproject just because I had been alwaysinterested in tea and I've done a fewdetoxes on the market and one of my ownproblems with them was just that theyweren't natural enough like you'retaking a tablet or you know you'redrinking this powdered mix and you'relike what is in here whereas tea is sucha natural way and if you're detoxing youwant a natural product so I was justmixing up my own kind of blends of teaand some of my friends started askingabout them and being like oh can I tryit you're like a tea thing and I waslike I call it a detoxlike a detox of tea and they're likethat's so cool I wouldn't try it andthen they'd try it and they'd tell theirfriends about it and then they'd want totry it and then people at my worth werewanting to try it and it was justgetting a really expensive to keep justhaving to give people tea because Iwasn't charging for it yet and I waslike this is actually expensive to makelike these are like high qualityingredients so and B it was gettingdifficult just corresponding back andforth with everyone like via alldifferent platforms so I just thoughtlike it'd be so much easier if I couldjust sell this online and not have tokind of be the middleman but betweeneveryoneso I basically got on and I googled howto start an online store and luckily thefirst thing that came up was Shopify andso I opened up Shopify signed up therewas a free trial at the timeand I just got started creating my ownland store and so I think within I thinkit took me about eight hours to make ourinitial website so it was a quick easyprocess we only had one product so itkept it quiet streamlined and hit liveon the store and I'd created anInstagram account to kind of go with itbecause I had just got anagram myselfand was just really liking the platformand it was fun and I was like yeah howto start an extra account and when wehit live on the store in our first nightwe made four sales and our first nightand I was like oh this is cool like someweekend spending money that's Mandy likethat they were two people I didn't knowso then I was like hang on where didthese people find out about my storefrom like I was confused I was like Ifigured it was just like feel my friendsthat I'm message saying like he had thestores live go check it out it was yeahcompletely random people which was sucha cool experience because I was like whoare these peopleand it had come from Instagram andthey'd seen our product on Instagram soI started focusing basically all my timeand efforts on our Instagram accountgrowing through there and so we refer toourselves as like an Instagram firstcompany like we were basically born onInstagram and started our lives out onInstagram solely marketing throughInstagram no other marketing methods arein the Instagram and influences and justusing those strategies back in 2012 wewere able to scale the store from zeroto six hundred thousand dollars a monthin revenue within six months so it wasjust some crazy explosive growth and ofcourse they were all the growing painsto go with that yeah you're amazing andI guess before we get into more kind ofhow others you think like wave you youknow how others right now work should goabout starting their store or creating abrand or selling an e-commerce productcan you tell us like what happened nextbecause I know that you've started manyother businesses I thinkpeople love to hear about those as wellciemins done this one time you've donemultiple timesyeah so the next company that I startedis called the fifth watches and Istarted that with a co-founder welaunched in 2014 December 2014 and wegrew up our pre lists and pre demand youknow similar kind of way using Instagramand influences but we had around aneight thousand person wait list when welaunched the store and in our first dayof sales that the fifth were able toachieve over a hundred thousand dollarsin sales so and that was in that dayalone basically so were like okay wowthis is clearly something that we needto be really focusing on yes and so wekept growing that store growing thatstore focusing on the same things justfocusing on the things that worked forus and the channels that worked for uswhich was still mainly Instagram and onour first birthday we did over a milliondollars of sales in a single day andthat that is also because that store hasa limited sales model which a timelimited sales model limited so basicallywhat we do is we work all the death andwe only sold on the 5th of each monthfor 5 days and so we're exclusive bytime rather than by price which in youknow a lot of fashion items areexclusive because you know they've gotan expensive price tag we were able tobe exclusive by the fact that there wasreal scarcity involved because ourwatches would sell out every monthand there was only 5 days to get themand if you didn't sign up during themonth to be notified of sales then you'dprobably miss out so that was the fifthwhich was shout-out number two and thenI started to more ecommerce stores dropbottle and skin talks drop bottle was aninteresting one becauseit was actually and this is a methodthat I'm sure we'll chat about later aswell in more detail but I am very muchfor growing a market or growing anaudience before you launch a product solaunching that product to an engagedaudience and so with drop bottle it wasmore of a case of we had a really largeaudience that we'd already built onInstagram through one of like myvertical and nisha counts called detoxwater and it was basically just peopleputting fruit in their water to infusethe water and showing all differentcombinations and recipes and it's justlike a visually appealing subject so itdid really well on Instagram I'd seenthat it was really trending on Pinterestactually and then I brought that trendsort of across onto Instagram becausenot that many people are posting on itand curated all the content fromPinterest and then increasingly fromInstagram for that account and were ableto grow to like 900,000 followers withina few months basically so we're like wowthis like is a really like high momentumtopic like this is definitely somethingthat is trending in the market right nowhow you know and from a brandperspective what's a way that we couldkind of capitalize on this so what's away that we could commercialize ormonetize this audience so then it'sdetox water so we made a detox what adrink bottle which made sense so it'slike a fashionable and functional drinkbottle with a fruit infuser so then thepeople that were already quiteinterested in this topic of course wereable to kind of buy into the communityin another way so that was aninteresting one because we launched themarket before we launched the productand that was chosen in I think it was2016 by Oprah as one of her favoritethings which was really cool because wewere front page of Amazon for a week aswell and we'd never done much on Amazonbefore so that was like how to do Amazon101 by being thrown in the deep endwhich was a lot of funand she found us or her team found usthrough social media so they were justfollowing us on Instagram and sorry theydiscovered us through there and it's notlike we sent in like our product to likebe reviewed or anything it was just itwas a big surprise when we got an emailfrom Oprah's team being like she'schosen you as one of her favorite thingsI was like I didn't know open you whatwe were so it's clear to say like you'vehad a lot of success you're very verygood at what you do you've done thismultiple times you've had you know theseincredible brands that you've built so Iguess the first thing that people wantto know is like what's the first placeto get started so obviously you knowwe've got you to teach a course for uswhich is incredible that so manysuccessful students it's called starscale but like for people that are justwatching this right now like how canthey first get started what's the firststep the third step is coming up withyour idea yeah I'd say and like how doyou how she will be going about that sothe first thing to note is that youdon't need to create some crazy newconcept or idea you can take an existingproduct that already exists and kind ofreinvent that product or change it tomake it better or different so the waythat I thought about that usually is bychanging just a single dimension of theproduct so with v for example thatdimension was time so we were able tochange our entire direction of thecompany by just changing that onedimension that was time so we'll onlyselling on the 5th of each month forfive days and that made our companydifferent that became one of our likecentral unique value propositions sothings like time limit like time limitedsales and introducing scarcity andfactors like that into the product oneof the main things that you'll probablyusually want to go about changing wouldbe the function of a product so withdrop bottle for example we took just theaverage like glass drinking bottle andwe added that extra function which wasthe fruit infuser so that was like agood way to go about that so there'stime there's function then there'sdesign with drop bottle we added coollike quite fashionable rose gold lidsand other like trending kind ofcolorways and we added like a easyhandle so that it's a glass bottle sothat it's transportable as well so wechange the design or like through thatand the last way that I go aboutgenerally changing a product would beprice so whether there's kind of threedifferent ways that you can go withprice you can go for like lower than theaverage price you can go for likeindustry standard pricing which is inthe middle or you can go for like higherpricing which might signal moreexclusivity like designer items so youcould create like a limited-editionproduct that is more exclusive in thatit's more expensive and it might be alimited run of that as well so they'rekind of the four main things functiondesign time and price gotcha so onceyou've kind of got a few ideas like howmany ideas do you get every day how doyou know which ones are still the onesthe mean now because it's not like youcan just have an unlimited amount ideasit's the things that I can't not pursuethat have been maybe in the back of mymind for a while and I've been kind oflike trying to sort through it and thenyou might have that kind of light bulbmoment where you're like yes likefinally I've pinpointed exactly what Iwas trying to like sift through in mymind and when you have that light bulbmoment if it is something that you justcannot not do then go for it like all ofmy products have just been somethingthat's like this is too good anopportunity or this is too good an ideaI can't like not pursue this so if youjust if you just keep coming back to itagain and again that's something todefinitely pursue and even just the ideaof starting an e-commerce store or beinginterested in that in general if youjust keep coming back to that idea inyour mind if you see that for yourselfin the future and you'd like think aboutthat and put a lot of your energy intothat it clearly is something that youshould be thinking about pursuing laterso I mean at least you know resourceslike this like our course that we'vecreated really enable you to be able todo that because it gives you afoundation and guide to get started Iwish that I had this guide when Istarted we're to save me a lot ofmistakes so like here's a story that youtalked about once before like well howcan me like is a million dollar mistakeor something with this T stock this is agood onecan you see that one yeah well it's agood one now the story it was not a goodthing to happen at the time probably oneof the worst days of my lifebut yeah so basically we were growingskin immunity and we were manufacturingin Australia still and you know you hearall this like China like it's cheaperit's easier it's better Langan go try itso well like yeah let's go try the Chinathing and we'll like tea China likeclearly it's a few yeah so we went overthe track to China and we met with themanufacturer would even met with the guywe did a couple of sample or to run so Iwasn't like entirely stupid I didn'tjust like be like okay cool done yepthat's our manufacturer we got a coupleof sample orders everything was great wesent it back to Australia to get testedno problems all as well we then one ofmy things that I was definitely not asstrong in was the manufacturing side atthat time yes and I was just like oh ifI could just not have to deal with themanufacturer again for like a year andjust make a really large bulk order oflike a year's worth of tea that wouldjust make my life that much better yeahbecause it's annoying having to orderthe stock move it somewhere get it allsorted yeah be constantly we just hadthis problem where we're growing soquickly we're constantly running in andout of stock all the time I was justlike I just don't want to run outanymore I want to be aheadlike would be excited well more likethree days ahead as opposed to yeah sirI wanted to be one year ahead that wasmy goal that was my dream and we so Iplaced a really large order for over amillion dollars us of teeth so andthroughout all seemed fine processesgoing well got the tea and stored it inHong Kong for a little bit because wewere we still had enough in Australia wethen after storing it in Hong Kong weshipped it to Australia that cost moremoney again because we had to ship itover and then it got stuck in customsfor like three weeks and that cost likeanother $80,000 or something so wefinally got this tea and we opened upthe tea and it was like the exciting daywould basically I think we were about torun out in two days of tea so it wasperfect timingyou're about to get it all going out andwe opened up the tea and it was likemoldy compost with metal bolts in itlike it was like visibly rotting well itwas absolutely disgusting I don't thinkI would touch it like without gloves onit was like waste nuclear waste no nobut it was just horrible and I couldvisibly see like bits of metal and stuffin it so I was like well clearly there'snothing to be done with this we evensent it off to the labs just to have alaugh to see what was in it and it wasfull of bacteria e.coli just all thesedifferent just lucky we didn't touch ittoo much anyway so we got it turned outeven throwing it out cost anotherfourteen thousand dollars that was likea ton of tea yes like a lot of tea itfilled we had like a warehouse space itfilled the whole thing like to the roofjust boxes and boxes and boxes and sothen we had the problem as well becausewe hadn't placed another order with anyAustralian manufacturer had to go backto manufacturing the product like mixingit up ourselves by hand when we're doinglike $20,000 a month like sorry we hadto descale up teamquickly had like 30 people alternatingdifferent ships packing t cost so muchmore money of course like someone handmixing and like blending and thenputting a tape like it didn't deservesin like the packaging is so much moreexpensive so that was a huge lesson onwhat not to do with manufacturing Ithink I just got a bit ahead of myselfand now we just order in much like moremanageable quantities not from suppliesthat we don't know as well I thoughtlike those couple of sample orders weregoing to be a good indication of alarger order but I haven't placed areally large order yet so I think justlike scaling up and building trust asyou go in a more manageable way would bea good tip and you talked about like solet's say you've can't with yousomeone's got their idea and it justkeeps coming back to them like youdescribed like that let's say you placethe order you get the samples you placethe order and you know it's all lookinggood you've got your moq minimum orderquantity you've booked that and youtalked about building an audience firstwhat did you mean by that yes so I meanbuilding an audience I mean on socialmedia usually that's where all of myaudiences live across social media and Iguess our email marketing lists as wellso and those go hand-in-hand as well youwant to simultaneously build an audienceon social media and use that audience toget signups for you know maybe yourpre-launch or your wait list for yourproduct via email so that then once youlaunch you can do a big email push outto those so social media is definitelyan Instagram specifically is still oneof the key places that I will go to whenstarting any new startup any new companytoday is still as well yeah so a lot ofpeople like yeah I mean founder has seenhalf how social media is doingwhat 1.4 million followers on yourInstagram account right now it's crazyso definitely Instagram has been inplace and I've built all differentcommunities on Instagram so across allof my different Instagram accounts Ihave over 16 million followers in breachwhich is not just on my branded orpersonal accounts either that's acrossdifferent niches and areas so aroundskinny meaty we built all differentpages like detox pages like health pagesfitness pages of recipe and food pagesjust basically like based off ourcustomer personas and who what we knewabout our audience and what theirinterests and interest groups were weapplied those to those accounts and thenwe're kind of able to grow these largeengaged followings around there's topicsso those are a great starting point forlaunching any new business in thoseareas now as well because we alreadyhave those audiences like with dropbottle that were able to instantlyinstantly but we're able to monetizewith the right product yeah so talk tome like if you were to start a new brandyou know this is an idea that keepscoming back to you you want to buildthat audience over Instagram just likeobviously we could talk about this allday even myself I could share a lot butwhat are some things that people can useto get started if you were startingtoday on building that audience onInstagram you're not gonna get a hundredthousand files over a couple of daysyou've built a massive like book ofpages where you can then you can getthem to shout each other out so you canbuild up really fast if someone's juststarting a cold hard scratch is thefirst business like what would you dolike how would you approach Instagram orYouTube you know that yeah yes wellbasically for any social channel there'swhat I call my like a three C's ofcommunity yepand so those are like the three kind ofkillers that I always think about whenI'm starting any new social account andthis works across the board as well notjust on Instagram so there is a conand collaboration and consistency yepso I guess if we just break down each alittle bit content-wiseit's about posting the content not justthat you want to see from your brand andwhat you think your brand is but thatyour audience actually responds to soit's breaking down and I call it contentweighting so weighting your content moretoward the things that your audiencereally responds to and loves and notavoiding the other things but justhaving a larger like an 80/20 kind ofrule so 80% like popular engagingcontent and 20% you know things that youfeel like product and promotion sort ofcontent so and I call it I have thisother thing that I call our contentterritories so I break down the types ofcontent that we post on our account intosome different territories so for thefifth we had things like rest andrelaxation aspire and inspires the kindof more motivational content we had likean explorer kind of one which was travelcontent so there were all differentthings that our audience we knew thatour audience was interested in and thatwe knew because we'd posted similarcontent before so it's just like gettingit's testing different types of contentuntil you find that there is cool kindof areas that your audience reallyreally engages in with so that from aContent perspective that is probablylike my number one tip just postaudience that you're kind of postcontent that your audience wants to seeand so then there's takes us onto thecollaboration stage and this is probablythe most important stage for growth socontent is like your foundation of youraccount you have to have content ofcourse that's always going to be therecollaboration is definitely a step thatsome people will miss and bycollaboration I meanactively working with other pages onInstagram other brands on Instagram andinfluences on Instagram so by pages Imean like things like those verticalaccounts that I was talking about beforelike detox pages like health pages ifyou're in like a similar niche to us orfashion pages and there's heaps of themit's like week on fan pages yeah exactlyso yeah niche pages fan pages verticalaccounts whatever you call them gettingin contact with those usually they'lleither have their email and their buyeror this platform called kik um which alot of them still use or telegram itjust depends it'll be in their buyer oryou can reach out to them via DM and youcan either if you already have afollowing you can trade shout outs soit's like just a mutually beneficialrelationship so say you have 5,000followers and they have 5,000 followersyou both shout each other out basicallypost a piece of content and mention theother page in that content and you'vemutually grow of each other or there'spaid shoutouts so if you're juststarting out from early days you couldpay for some shout outs to get you thatinitial traction and attention from someof these pages where you know yourtarget audience already lives andanother thing that I'd recommend is notjust paying for shout outs but payingfor engagement as well so this isn'tsomething that you're going to alwaysneed to do down the track but in theearly days of an account you can getreally huge attract and really hugetraction if the right people areinteracting if influences and the rightpages from your nature interacting withyour account because it's growing youraccount within that niche so gnashingdown on your account is really reallyimportant so focusing content aroundlike what your nation interest group issurrounding your product is reallyimportant because you know that's theway that the Instagram algorithm worksit attributes like followers andaudiencesdifferent niches shows content on theexplore page for example and even thecontent that comes up in your newsfeedbased off your interests and what you'veengaged with in the past so it's reallyimportant to be niche specific at thesame time so that's when you're workingwith pages so either for paid shout outsand paid engagement or paid engagementjust means that they're engaging withyour posts when you post so making surethat they're liking that post andcommenting on that post earlier ratherthan later and then another form ofcollaboration is brand to brandcollaboration which is huge as well sowhen you collaborate with like it couldjust be one other brand or it could befor a loop giveaway with a lot of otherbrands yes the giveaway is basically yesso you collaborate with another brandyou host a giveaway you havecomplementary products so not competingproducts it would be like okay skinnymeaty makes sense to collaborate withlike a health or beauty company so maybelike a scrub and then maybe a bikinicompany as well because all those thingswould go hand in hand the same peoplewould be interested in doing a detoxthat would be interested in buying abikini and etc so that just makes sensein that way so collaborating withlike-minded companies to leverage offeach other's followers and account andgiveaways are just a really really corecentral way to grow so the fifth forexample we did a tag to win giveaway andwe got 80,000 tags on the post and grew20,000 followers overnight and we onlygave away two watches so yeah it was avery low kind of cost and really highreturn so then yeah so brand to brandcollaboration and in the last way andthe way that I use for all of my brandsis influencer collaboration so this iscollaborating with social mediaanalogies more so not the fan pagesthese are real people that have grownengaged audiences around their interestsor around themselves like if they're aTV personality or something throughexamples so people all follow them onInstagram and the cool thing aboutinfluences is that they already havetheir audience's prayer and trust andthey're able to leverage that prayer andTrust on your brand's behalf so you'reable to kind of scale that trust thatcan take years for brands to build inthe past really really quickly at anunprecedented rate so it is a hugeopportunity for right now because thisis something that is working now andit's something that wasn't possiblebefore nobody you know there weren'tlike girls that lived like literallylike the whole girl-next-door thingwhere they have 200,000 Instagramfollowers as well like these people justdidn't exist like five years ago yeahwhen I first started can he maintaininfluence there was somebody with athousand followers and that's how wediscovered influencer marketing in thefirst place a girl from Tasmania boughtour tea we didn't send it out to her anda thing she loved the tea she lost someweight doing our tea talkswho took a before and after photo postedit to her Instagram and we had ourbiggest day of sales ever and I was likeoh wow like so every time I see a girlwith like over a thousand followers I'mjust gonna quickly reach out to her andask her whether I can send her some freetea in return for her posting and at thetime that was like this crazy idea likepeople would be like what do you meanyou want to send me tea to just post itlike of course like and like 95% ofpeople would just do it in return forthe product now it's become an entiremarket and it's a huge huge industrywithin itself and I have an influencermarketing platform as well called heyinfluences and the fact that I've chosento focus on that as a product shows justhow powerful this was for my ecommercebrands it's something that has beenintegral to the success of us growing sothere's all different ways to kind ofwork and collaborate with influencerand maybe we'll come back to a few ofthose later but the last see sorry sorryI didn't I liked it this is good this isbad away so we've had content we've hadcollaboration and then there's finallyconsistency so consistency there's twokind of reasons that you want to beconsistent one is because most socialplatforms prioritize accounts that postmore frequently frequency of posting isone of the things that affects thealgorithms of most of these platforms sothey want to of course show more contentto people that are more engaged withtheir platform that are postingregularly so consistency is good in thatway but consistency also createsmemorability through repetition so ifsomeone if your target audience or yourcustomer is seeing you show up everysingle day again and again in thenewsfeed it starts to continue to buildthat relationship with them and so againyou're able to scale that brand equitythrough consistency it creates that muchwanted front of mind association withyour product it's like when you'rethinking of okay I need a new car andlike three car brands that you like popup in your head you want to be thatfirst thing that pops up in someone'shead you want someone to be likeentrepreneurship founder like it justit's those words that have thatassociation so when you do show up everyday and you are consistent with yourcontent and with your community you canstart to build that front of mindassociation which is just one of themost important things for a brand soyeah they're my three C's yeah communitycontent collaboration consistency yeahthat's awesome then yeah just on thecontent piece like one thing that I'vefound with a lot of Instagram accountsis the reason that they lose engagementis because they lose that consistencypiece it is so okay hmm like for founderwe've posted seven to ten timesthe past three years Wow but it's ahuman every single day and that's whyyou said to me other day like found hisaccounts like super engaged like reallyguys yes you guys posted me the otherday and it got like 17 18 thousand likesand I gained a thousand followers on mypersonal account from being justmentioned at the very end of the captionyeah I was like keep doing it let's talkabout like a little bit more on theinfluence of marketing piece because Iknow that there are a lot of people thatperhaps have created let's say the Lordsof brand and they've sent out productsand they don't get a return and thenthey just don't believe that it works itdoesn't work anymore or yeah you knowthis influencer marketing stuff issinking ship yeah I think first up thereturn section I think that when you'relooking to get a return in anything andany form of marketing you have to knowwhat that return was going to be youcan't just put something out there andexpect that something to just come backin so I think focusing on what theresult is that you're looking toward andthe way that I generally go about thatis by determining my goals before I seta campaign or before I set acollaboration I think from the veryoutset what do I want this campaign orcollaboration to achieve and those goalsI generally break down into four mainareas which are increasing brandawareness generating content growing mysocial following or generating sales sothere the four kind of main goals that Ilook at before starting any influencermarketing campaign and then you're ableto kind of work backward from that goalor reverse-engineer that goaldeconstruct that goal to be able toachieve the result that you want so thenonce you know what the result you'reworking toward is you can apply the typeof campaign through that so an examplefor a brand awareness campaign would bea product for post sorry for a brandawarenessor for a brand awareness goal would be aproduct for post campaign so that'sbasically where you send out a productin return for the influence of postingon that product to their social channelnot every influencer will do this ofcourse this is a micro influencerstrategy so for people with definitelyunder 50,000 followers usually under20,000 followers closer to that 10 to15,000 follower mark is the kind of hotspot for in terms of follow a level fora product for post campaign and againit's good to know that not every singleinfluencer is always going to post onyour brand it's about relationshipbuilding with those influences at thesame time making them feel involved inyour brand's story making themunderstand why you chose them why youselected them why you think that youraudience will under your customers willreally engage with that product so it'sjust making the influencer feel kind ofspecial and understanding why it'simportant to be working with your brandthat you know it's kind of like PR in away you send out a thousand pressreleases and maybe you'll only get a fewarticles written but I mean you're notgoing to send out a thousand productsand only get a few posts I usually theindustry standard completion rate ismaybe like 50 60 percent of theinfluences that you send out product towith you know the right follow-ups willgenerally post on that product so that'sfor the brand awareness goal forgenerating content we just tweaked theproduct for post campaign a little anddo a product the content campaign sorather than expecting the influencer topost it to their social channel youlower that expectation and you just askfor content or you might ask for alittle bit more content so say yourproducts worth something like $200 likev you might expect you know between 3 to5 images in return for gifting the watchrather than just one image and so brandsare constantly needing new content likewe spoke about in the content part of my3 C is to post to their social feed andinfluencer generated contentis the best content to post to socialmedia because it's platform native likethink about when you're scrollingthrough your Instagram feed and you seelike a stock image or an ad you justkeep scrolling that influencer generatedcontent makes you like stop and look atthe photo because it looks like it'smeant to be there so you get thatattention and attention is just becomingincreasingly hard to get like attentionspans are an all-time low the averagehuman attention span is like somethinglike six or seven seconds now in 2018and it was 12 seconds a few years ago soit's just dropping rapidly so to be ableto get that attention is so important soinfluencer generating content andgenerating content is a really reallystrong goal then moving on to increasingof social following like we spoke aboutin the collaboration section of my threeC's giveaways so running an influencerhosted giveaway like you you probablysee on Instagram influencers postingsaying you know for example with vthey'd say hey guys I have like twowatches to give away v of like kindlygifted me tag a friend on this post andboth follow v on instagram to go on thedraw to win and because you're givingaway two watches as well they'll bothfollow the account and you keep growingyour social following like that it'squite a cost-effective way to targetfollowing growing your social followingso it's good to have a really strongcall-to-action and then the last methodand goal so the goal is sales of courseone of the methods that you can go aboutfor a sales goal in terms of yourcampaign type in an influencer campaignis a personalized discount code campaignand they work really well because you'reable to directly attribute the sales tothat influencer you can say okay you caninstantly kind of know whether it wasworth it in terms of a monetary returnor not which is always going to be thebest indicator of whether somethingworksnot financially for a business so and Imean our brands like your your yourgirlfriend's brand as well well fishhave achieved great results using thisattribution kind of method of apersonalized discount code so basicallyit's like saying hi like my discountcode is greater 15 and you get 15% offstorewide using my code and you probablysee them on instead companies likeDaniel Wellington really popularizedthat method and grew very very quicklyusing that method so basically it justis a way to be able to know whether ornot the influencer did generate salesoff that and for example at the fifthone of our best posts in terms of likeROI and monetary return was we spent$1000 on a post with one influencer andwe got $23,000 in attributed sales fromthat one influencer over the space ofjust a week Wowand that was with a YouTube video andYouTube is pretty evergreen so if thatpost is still generating sales for ustodayyeah same time so and you guys have asimilar sort of story with health issuesyeah yeah yeah yeah that's crazy yeah solook we could talk about this stuff allday every day like you're and weactually kind of do yeah we do it's ourgreatest course like but she's Mortyshe's teaching it's not about me and I'mnot asking a questions it's actuallyfully scripted like you know it's it'sit's amazing but anyways long storyshort we have to work towards wrappingup yeah so for anyone that is thinkingabout starting an e-commerce brand orwant to start a business like maybethree pieces of advice you'd love togive and then we can work towardswrapping up yes I think that I'd have togo back again to start building anaudience as soon as possible yep youlike don't even need to have yourproduct like completely formed in yourmind yet you don't even have to knowexactly what you're going to do youmight just know the generalyou're interested in like you're likeokay I'm definitely you know interestedin the fitness industry and so you mightstart building an account and acommunity around fitness givingdifferent workout tips or recipes ornutritional advice whatever and start togrow that community there because thebest way to know that your product isgoing to succeed and to have goodvalidation early on is by having anaudience – already launched – so thatwould be tip number one my tip numbertwo would be and it's a quote from ReedHoffman if you're not embarrassed by thefirst version of your product you'velaunched too late when I launched skinnymeaty I literally would hand blend thetea put it in these little hideouscellophane bags wrap them up put like asticker on it write with a permanentmarker Smt or just do a love heart ohgod it makes me kind of stick on to thelike little cellophane thing and thatwas how I sealed the bag and then I putit in an envelope like literally justlike a postage envelope that you'd put aletter in because it was very flat so wegot to send it out for like a dollar andI'd ship it out people would get thislike random mix of herbs in the mail andbe like yeah so I think just yeah thatis just the number one tip if you're notembarrassed by the first version of yourproduct you've launched two lights youhonestly it's just about taking thoselittle steps and iterating on thosesteps to scale so you just you do thingsyou keep doing doing doing you make amistake you iterate or pivot a bit youfix that mistake and you keep going it'sjust problem-solving on your feet againand again so it's not as scary as itcould be then number three yeah so andthen tip number three would be build abrand not a store so there is a hugehuge difference in e-commerce it's afundamental difference and thatdifference is between building ane-commerce store and building ane-commerce brand in a store is justsomething that is thereyou have a product on it you make somesales you get some money and it's notshould be it is yeah exactlydrop shipping would be an example of ane-commerce store a brand on the otherhand is something that you're buildingvalue into you're building brand equityand you're building up an asset that oneday you'll be able to sell so it's ascalable asset so one definition that'sjust easy to understand of what brandyis is a brand is if you took all yourproducts out of your brand what valuewould be left over at the end and thatis your brand it is it's you know thingslike front of my positioning that wespoke about it's scaling brand equitythrough trust through influencerrelationships it's consistency andcreating a good product experiencearound your brand so focusing onbuilding a brand from day one so they'rethe three awesome well this is a greatchat Greta I think going yeah like yeahI think people are gonna get so much totake away from this interview now ifpeople want to find out more about yourcourse that you've published with us itfound out it's like a fully in-depthcourse takes you step-by-step throughGreta's framework people can go tofounder calm /e commerce and there'll belinks below this episode slash interviewbut where can people find out more aboutyour brands and and everything thatyou've used like all your bodies arework I would just follow me on Instagrambecause I've got all my links in thefire there as well yeah so at Greta it'sa really easy one yeah I also took theog handle that yeah awesome look thanksso much great it's a great fun thanksfor having me[Music]

Source

Hi
I am Hariram Choudhary. Welcome to our Youtube channel Technical MK Dear.

About this video-
Dosto Is Video me Maine Aapko ye bataya hai ki aap apne order ko ecom express ke site par kaise track karta sakte hain.
Ummeed hai ki ye video aapko bahut
pasand aayega.
Thank you so much ……………….
………………………………………………
…………
Agar video pasand aaye to please ek like aur subscribe kar dijiyega.
Please please ……….yar

Your quries-
how to track ecom express courier,
how to track online order,
track ecom express courier,
ecom express

——————My Gears—————-
My old mobile -https://amzn.to/2O4osm0
My new mobile – https://amzn.to/2SpzyAU
Boya Mic – https://amzn.to/32BbEXB
Genric Mic – https://amzn.to/2O4o4UA
Tripod for mobile – https://amzn.to/32Dr7Gw
My Gorilla Tripod – https://amzn.to/2Ok0Ha3

Our some other videos playlist-

Bank related – http://wvsl.net/Dpt2b_AoG
Aadhar/Pan related – http://wvsl.net/2Pjk491KU
Paytm se related – https://wvsl.net/Mk7I-ASqc
Lic/Insurance related – https://wvsl.net/ErQBMo2V6
YouTube tips – https://wvsl.net/HBsqgqr_3
WhatsApp related – https://wvsl.net/RKglMRJmx
Unboxing and Review – https://wvsl.net/c0I8deYbf
Pm kisan samman nidhi – https://wvsl.net/QDOhDGXAa
kinemaster tutorial – https://wvsl.net/5vWWOh7UH
…………………………………………………………………………..
…………………………….

our social Links-

Youtube -https://www.youtube.com/c/TechnicalMKDear
Instagram account-https://www.instagram.com/hariram7540/
Facebook page – https://wvsl.net/SZBfOJoaY

Email – [email protected]

Source

if you have always wanted to work foryourself but you don't know where tostartyou think it costs too much money I amhere to tell you that you can 100% do itfor yourself I did it for myself I was amother at 16 years old I have threechildren and I don't think I'm done yetand I've had seven startups in my timewith no official experience and verylittle startup funds so stay tuned I'mgoing to take you on a journey through acouple of my stories and hopefully sparka bit of inspiration in you[Music]hey guys what's up welcome back to mychannelyes I do that I recorded another one aweek later just as promised if you don'tknow what I'm talking about it's in myvideo from last week and yesI am filming in my bathroom becausesomeone has come along with the whippersnipper the garden guys here so I mightbe hiding and hopefully you won't hearit I also just want to say before we goon that I'm doing another giveaway atthe end of this video and it's my brandsupple skin CO I'm giving away a freshskin pack clear skin pack sorry I shouldknow the name clear skin pack a value280 dollars and that will includeshipping worldwide and it is fantasticfor both men and women so stay tuned forthat and I'll also announce that we'renot at some point in this video fromlast week's videolet's get started I know you're probablythinking why start nowit's may what five months into the yearyou do the thing that we all do and youkeep putting it off and putting it offand then you wait till the New Year'sresolutions but I'm here to tell you noit does not matter that we're fivemonths into the year because you knowwhy all it takes is one month youliterally this time next month could berunning your own business I'm going totell you a story about a couple of mystartups and hopefully it will startsome inspiration in you and then I'mgoing to do a video next week where Iwill detail step-by-step some actionablesteps where you can actually get startedokay so as I mentioned I've had sevenstartups some of them bombed a couple ofthem bombed but most of them were quitesuccessful and I'm going to tell youabout one of them that I started when mychildren were young I did this from homeas a mother and I started the businesswith pretty much no money it wasdefinitely less than a hundred dollars Ican't remember exactly how much it wasbut it was less than a hundred dollarsand that was a children's clothing labelbasically what I did was I had beeninquiring about wedding dresses becauseI also had a wedding gown business whichI sold online and I was talking to mymanufacturingChina and we're talking about thesepetty skirts they were called they wereonly available in America at the timebut there was a huge demand here inAustralia for them from photographers inparticular but they were spending ahundred and thirty dollars to get themfrom America to Australia so I did someresearch did some googling and my Bridalmanufacturer could make these petitskirts at first I was going to make themwith my mum because my mom was adressmaker so we did up a sample of itbut I knew that I also had themanufacturer in the background that I'dsourcedwe did a sample of this skirt and Ispent that day googling as manyphotographers as I could I got all theirdetails I noted them all down I hadabout 300 photographers I had theiremail addresses I took photos of theskirts really beautiful photos and Istarted a Facebook page so I had nowebsite I had spent no money at thispoint apart from some fabrics for my mumto make this skirt and I started aFacebook page where I listed thedifferent skirts I think there were sixcolors at the time and I listed them for$80 which was a lot less than spending ahundred thirty to get them here fromAmerica right so what I did once hadcreated that page and had some niceimages on there I then sent that page tothose 300 photographers emails and Ididn't do it in a bulk email you don'twant to do that I did it one by one Imade it very personable and what I didwas they introduced my brand which wasknown as Princess ratbag and I said tothem that the first five photographersto contact me I would give them a freeskirt and the rest of the photographersI would do an intro deal for fiftydollars for a skirt so my way ofthinking with that was that if I gaveskirts to five photographers perfect toget some beautiful content shots catalogshots and if I do them cheap foreveryone else again I would still havesome beautiful content shots becausethey're photographers so I sent thisemail out to 300 of them and I would sayprobably about I don't know maybe 70 or80 children's photographersto me it was incredible and some of themordered more than one skirt so I hadover 300 skirt orders within a 48-hourperiod can you believe that that isinsaneand at this point remember I had spentno money so I had the photographer'scontact me that said yep I'll take thefree skirt and I chose the first five Isent them skirts over the next week tophotograph and oh my goodness they tookthe most beautiful images I only wishthat the internet was as active backthen so I had these photos to show youbecause that was how old's my daughterthat was about 12 years ago now sothere's not a lot left online this waswhen the internet was sort of in it'snot it's early days but we weren't usingit as much so yeah I did that and thatbusiness took off over 300 skirt orderswhich meant that I had to use thatmanufacturer quick smart I got her I putall of that money into doing a stockorder with her which for that amount ofmoney I was able to get a huge volume ofskirts made and lots of different colorsand lots of different sizes and I ran mybusiness through Facebook for the firstfew monthsfast forward to 12 months later I had 70stockists Australia and worldwide and Iwas going to trade shows with my skirtsI was creating beautiful photo shootsI'm talking children's boat worthy Ireally put a lot of love and effort intothat and my Facebook community was hugeand we would make an event of it everyFriday night I would do a particularflash sale women would come online withtheir champagne ready to go and theywould talk and laugh amongst each otherI'd be really excited and be ready to gofor this sale so I could make anywherebetween 20 and 50 thousand dollars inone night when I have one of those saleswhich is absolutely crazy so there's astory in a bit of a nutshell aboutPrincess ratbag and how I started thatbusiness with pretty much no money andjust let it fund itself to its growth onthe brand that I'm going to tell youabout is one that my friend and Istarted because we felt that there was alot of competitionin the market at the time and that brainstill exists today I sold it to someonethat I know and she's doing really wellfrom it it's still a beautiful productshe's increased the range and that'sstill up and running so I'll put detailsof that in here so what we did was wewanted a body oil that was reallynourishing that would help her stretchmarks and scars and even out the skintone and we used to use another productof very famous product which I'm sureeveryone's heard of which is bio oil andI'd always love to bio oil but one theprice got me and two there was a lot ofingredients in there I love to useproducts that have minimal ingredientsso we decided to make our own and thisinitially was just for our own use wewere testing it out we loved it wethought it was amazing so we decided tosell it what we did from there was wefound a manufacturer over in China whocould do bottles for us we knew that ithad to be aesthetic for it to show up onpeople's Instagram feeds so we made surethat it was very minimalist it couldlook good on anyone's bathroom shelf ontheir vanity in their bathroom in theirbedroom in their car on the beachwherever they'd like to take it becauseit doubled as a tanning oil and a skinperfecting body oil and we made thebottle a bit like a Voss bottle so I'llinsert a photo if I know how to do ithere to show you what it looks like andagain we had very little budget it wasdefinitely less than $500 we bought ouroils we made our blends we bought thebottles which i think was about ahundred and something dollars we startwith just two hundred bottles we had avery cheap website done and I got mybrother to help me with that but headsup if you don't know someone you can usea Shopify website you can use a freetemplate and you can build a websiteyourself they have fantastic tutorialsand I've since done that myself so it isreally not that hard and you candefinitely do it if you put the time inso we had these bottles filled I had abeautiful friend of minea baker who I'm still so grateful fortoday because I had no images we didn'thave the product yet we didn't have thebottles yet but I wanted to startpromoting itso she allowed me to use some of hermodeling shots where she was in bikinisas sort of the cover face of the brandif you don't have someone like thatwhere you can use their images there'salways stock images just make surethey're not too tacky or corny you wantthem to be able to speak to your targetmarketso I used Shauna's pictures I used themon our socials I used them on thewebsiteI had postcards printed and all of thatwas ready to go before the bottles evenarrived for us to start filling and wealready started taking pre-ordersbecause we were launching on our websiteand our Instagram with a special I thinkwe then put in maybe a couple of hundreddollars for some micro influences wherewe would pay them $50 and we sent freeproduct to some people once the bottlesarrived and then that's it it went fromthere and that was a great littlebusiness as well but we started fromnext to nothing and then let it grow allby itselfI hope my story time helped spark alittle bit of inspiration in you maybeyour brain is ticking and you'rethinking of different ideas that you cando like I said at the beginning makesure you stay tuned next week I'm goingto put up another video and I'm going tohave actionable steps step by step butfor you to be able to start your brandand little tips and little nuggets ofinformation that I can give you to helpthat a little bit further I did promisethat I was going to give away a clearskin pack in this video so all I wantyou to do is give this video a like makesure you subscribe to my channel andleave a comment below and let me know ifstarting a business is something you'reinterested in doing or what brought youhere to my video or to my channel let meknow where you're fromlet me know a little bit about youanything I'm open to it I'm all ears Ilove chatting with you so whatever youfeel like sharing with meI'm here for it and just like last weekI will announce the winner in nextweek's video for today's competition sothat brings me to the last video Ipromised I would announce the winner I'mgoing to jump on now and I'm going toflick through at random and just pick acomment and pick a winner okay lastweek's prize is going to ana tibi shemade me laugh about her shop team at Idon't know if any of you have ever triedto shaktiman anyway I digress I'm losingtrafficI am awarding this to Ana TV a Thank YouAna head over to my Instagram which iscandy cocoa camp shoot me a DM with yourdetails and I will send that off to youI'm really committed to filming thesevideos for you guys because I want otherpeople to have the freedom that I haveits financial freedom it is freedom tocreate your own future to live life eachday the way that you want to do it andas a mom especially for me it's reallyimportant that I get the choice to dothis and I can honestly say I have neverbeen as happy as what I am this year andit's all thanks to the freedom I havecreated for myself so I want you to havethat and you can do it I'm going to helpyou as much as I can but you need tostay tuned for the next few videos okaybecause I'm going to break it down inmultiple steps so make sure yousubscribe hit the bell for notificationsso you don't miss out I really want tomake sure I can share this with you andyou don't miss the info all right guysthat's the end of my video for todaythank you so much for tuning in and forwatching for giving me your time I knowyou hear it all the time but if youenjoyed this if you enjoyed listeningand if you want me to do more give it abig thumbs up it helps me out a lot andI hope to see you guys next week bye[Music][Applause]

Source

this little five bar bill is work almost$2,000 Wow did I pay eight dollars forthat's better than my row last yeah yeahfor me to spend 10 grand and get 300,000laws and in our line return is a prettynormal thing for me to see with a brandlike that is well into the millions nowI do want to touch real quickly yeah allright we must be in the right placeI see Karen's m6 and here we are inHayden's huge external garage huge househere in the Phoenix area she's superexcited about all the garage space andwe got a couple here this is his new reand this is his GTR 2009 GTR fullbulletins this thing is crazy fast wewere on a rally this morning he tookthis car and it was a whole lot of fun Italk I took the straight pipe for 30Karen took the m6 and we had like 20other Lambos Ferraris or eights thingslike thatcool to see the two cars in person them4 and the Huracan would be here but Ithink they're getting serviced sothey're not here right now but next timehe'll have all four cars in the garageand he says he's got a couple more thathe's planning on buying too so that'spretty crazy but anyway in we go here wego all right guys well look who I foundwe got the man himself hanging bowls inthe constablesand we got here in here and what's crazyis we all live in Arizona now likelooking back on the video we filmednearly two years ago it's just crazy tosee all the things that have changedphysically us probably put taller now Imean he was in Minnesota we were both inVirginia and here we are in Arizona thisis just crazy how was it how like Ben'stwo years it's literally two years ofI've talked to you guys so hello I hopeall has been a welcome new to thechannel welcome Jarek is the channelamazing so as of the Arizona situationhe knows this very well about me I neverexpected to even come to the desert Icome here I'm like all right whateverit's okay like no tumbleweeds are allacross them I started slowly like movingout a little social circle here right Ilived in California so I mean it's crazyI grew up in Minnesota you guys were inVirginia and now I've lived inCalifornia Senate and now we're all inArizonayeah started coming out here and startlooking at real estate the taxes werevery advantageous loved the real estateout of America's my first summer hereit's ridiculously hot it's not a jokeyeah the cars definitely don't like thatbut um it's been really fun his YouTubechannel guys when we film that video youmaybe had five thousands regardless and10,000 subscribers look at it now had ahundred and forty two thousand I thinkwe just changed and you posted all sortsof e-commerce videos so we're betting iton a ton of different industries andwhat we all do within the e-commercerealms very different right my brotherand I as you guys know our main focus iseBaywe're shipping out physical itemsnothing's drop shipped unfortunately Imean everything is physically touched ittakes a lot of time and effort to getthose words out the door but if itreally works out in the long run becausewe don't have as much competition variesentry are higher and overall it worksreally well how do you guys see I'venever touched a bait except when I soldmy first GoPro twelve nineteen fortybucks so that's the only experience Ihave an eBay I've never even purchasedanything off of there like it was aconsumer so for me I operate in more ofthe shop by side of things now Shopifyis not really a subcategory ofe-commerce that is simply a lot ofpeople get this confused like is Shopifydying like Shopify is a posting platformit's not a type of e-commerce so minestarted with drop shipping which is whatwe talked about on the video almost twoyears ago which is crazy so a lot of theproducts come from China or in differentcountries of that naturenowadays we'll be ordering them in bulkusually with custom packaging or ourlogo is for our brands put on them andwe will have that upfront cost ofpurchasing a thousand to ten thousand ormore units per product and then itshipped out much faster because similarto what you guys do you can get yourproducts out what three four five sixdays to your customers yeah and it'squick when I was drop shipping it takesa month for a customer to get theirproduct cuz it's got to be made thatorders gotta be packaged sent to themfrom China put on a boat and thecheapest route possible because at thatpoint you're playing with you know kindof razor thin margins a little bit alittle I've used things like Wix as wellthe host different have tested stuff butShopify is where I you know just gotvery comfortable building the web sitesand been able to build you know wellover a dozen stores some I run to thisday still some I don't they fluctuate inand out but now I'm building two mainecommerce brands so this process when wehold products and one of them's on theShelf up there we've a patent for thatproblem well yeah yeah that's a reallyimportant point we do want to touch onthat because I feel like the space notthat I do much dropship me at all butthe face is becoming really crowdedbecause of all these items everyone'sgetting in the you want to stand out insome way so your way of standing out iscreating your actually own product andyour own branding and there's two routesthat this happens I mean part of itsactually off for YouTube people in thee-commerce space which we know some ofthem who like you know they say they doe-commerce and you first got to askyourself what even is ecommerce it'sjust commerce but online the buying andselling of goods so it's it's all onlineararatour tech gadgets and whatnot in camerasand fancy things so I feel like a lot ofpeople get a bad rep about e-commerceeven as a whole particularly because ofdrops rated videos like people who claimto be that and you'll kind of use thethe hot topic to their advantage in anegative wayso that's something where I've alwayskind of tried to stay away from like youknow how I built my YouTube channel allI did was post every single day for 600days existence and that's itand what did I post people I go how didyou do all the videos all I had to do isthink about what I was struggling withher what questions I had when I wasstarting you know what I've been runningthe business for years doing YouTube foralmost two and it's been a lot of fun sothat's the image that I have loved itall right Carolyn Sears oh yeah so forme I owned an agency and so you guysprobably remember you know probably liketwo years ago when social mediamarketing became really hot andessentially the business model there isthat you do social media for businessesand then they pay you a monthly retainerand probably about seven eight monthsagoI started transitioning and working witha lot of e-commerce brands I'messentially like an e-commerce agencynow so my agency kind of shifted alittle bit in terms of the clientelethat I was focused on and so this isanother great way to get into e-commerceand to learn the ropeseverything's trackable right if youthink about it you know you bringing inyou know new likes and followers for abusiness like that none of that is isROInone of that ROI is trackable andthere's nothing that you can really showthem like hey I got you a bunch offollowers so at the end of the day youknow running an agency model businessrunning other people with e-commercestores and running their Facebook adsthrough Google Ads whatever it iswhatever product offering you're givingto them is a way to get into thee-commerce space and to you know playaround with that and learn and learn theropes and you're not doing it with yourown business you're getting a reliablemonthly income and revenue stream fromit and on top of that it's much mucheasier to prove that you're gettingresults for these types of businessesyeah that is one huge thing he shows meall the time you literally log in yourFacebook back at though yeah heroes areinsane people ask me all the time how amI getting 20 30 X ro eyes on my facebookads and it's very simple it's becausesomebody else has been building thisbrand for the past ten years and then Icome in and IFacebook ads on then people are gonnaconvert higher already because they'verecognized they know like and trust thatbrand so my ads converts so much higherbecause I'm working with companies thathave been branding themselves for thelast 10 15 years and you're able to taketheir existing customers or people atleast know about that I can quickly turnthem in because they're that familiarright you're not reaching out to a coolfor exactly is cool boom so every monthhe's pulling in like millions of dollarsfor these companies so these millionsalong we add and to get that title ofnumber we know that's why I just set myown name but is well into the millionsnow I do want to touch real quick in thedeference between revenue and profit yesI know I mention you drop shipping sowhen it comes to the drop shipping Imentioned your plane with interestingmargins from one perspective it'susually given me anywhere from about 15%to 35% I've had the occasional store atforty right usually it's not gonna lastthat long and it does fluctuate going toecommerce if you can business goes upand down depending if it's cyclical orseasonal so it does change definitely afun game of the technical analysis andunfortunately I mean not enough peopleunderstand that difference that you justoutlined you'll see time and time againthese kids running around on these gurusjust goes to million dollars this yearokay what are your margins yeah I madelike 2% like I mean nothing like moneyno people and I'm not going to evername-dropping really really upsets mebut I know people who will say I make$100,000 a month of e-commerce when inreality every month by doing that numberthey're losing 5 to 10 grand with theirmass backup the course sales and likethat's what I read shouldn't begin inthis video which is why I brought it upin the first placepeople like to talk about that but it'sit's become like it's giving ecommerce abad rapmoving into the growth stages the waysto really get goingI've made a couple videos in the past oneBay in particular and the key with eBaybecause you're not doing the marketingper se that's all eBay is doingyou're paying on the fee of course whenyou sell that product some of that goestoward marketing and their customerBitzer you've got millions of people oneBayso it was like where he is paying to getin front of people and you're paying toget your ads and products you know rightyou're paying for those customers oneBay you're not that that's a bigdifferenceso with eBay you really have to maximizeeBay SEO I've talked about this in likemany many previously David is gettingyour listings to the top of searchresults generic search results that iswhere it's gonna pay offthree plentiful items my cash cowlistings that I talk about all the timeif you can get those to the top ofsearch results and do everything righttitle eyes picture eyes subtitledescriptions happy customers greatreviews everything like that here to beunstoppable on eBay that's what we'vebecome in the past few years we've justhad this huge snowball that just keepsrolling and getting bigger and biggerand bigger with these listings so if youwant to check out more of that it'll belinked down beloweBay SEO but that's kind of the key forgrowth on eBay and it does take a littlebit longer whereas with you you canreally kind of crank it up like with theads if something's working you just turnit up and yeah and just to point outlook and bring up a revenue number as anexample I've brought a new store with anew product something I knew was alreadyselling I brought it from zero to eightthousand dollars a day in revenue innine days that's kind of my quickest andI know people who can do it a lot fasterI know I can do it faster if I'm willingto have no margin or lose money I hadlike five to ten percent margin thereason I did that is because itimmediately gives me an influx ofcustomers email lists and data onFacebook so I'm willing to break even ormake a very small amount of money youlose money in the beginning because it'sbuilding that pixel which comes out ofthe facebook average a toilet fortopping now both has its pros and consyou could step away from what you'redoing besides like the order fulfillmentI mean you don't have to do much on themarketing because it's there I've done alot of effort I'm not going to discreditthat deck get it up there once it getsgoing it's gonna stay up there for youyou know fly ads get turned off let'ssay a crazy ex has my facebook loginhits all the blue buttons and turns upall my ads you're screwed yeah and withmy business model there's two types ofscale right so there's your your clientsand you you know the service deliveryside of it you scaling your clientsecommerce revenue and their ads etc andthen there's your agency which isactually your business because itdoesn't matter how much I scale myclients revenue and results sure I getpaid the same amount every single monthright unless there's like a revenuesolution which I do sometimes but forthe most part it's a set you know amonthly retainer so at the end of theday there's two different types of waysthat we need to make sure that you'rescaling if you run an ecommerce agencyand as number one making sure thatyou're scaling your clients making surethat their revenue is increasing andthat you're helping them and providing agood service and then number two is youragency you need to be taking care ofyourself and your employees right so youneed to make sure that you'reprospecting and going out there andfinding new clients they're gonna comein and pay you so that your businessgrows because you know if you have ane-commerce agency and you're doing greatfor your clients but you're notprospecting then you know you make thesame amount of money and your productyour service can be amazing but you'renot gonna make any more money unless yougo out there and actively search for newclientsyeah or obviously I mean I'm sure you'vehad this situation I want to bring it upwhere you can raise or retain attitudeexactly that's why I think it's notpointless to scale their company throughyour company yeah your company isscaling other people's company exactlyyour company does exactly so you know ifyou help someone else make a hundredthousand dollars but then you scale itto five hundred thousand they'reprobably gonna pay you more for thatexactly or you can go to them and sayhey I want to stop if I'm not gettingpaid more doing so much more work rightit's just the value you bring valuedepends there's a lot of brands outthere that have been surviving sincelike the early like internet boom in theearly 2000 they've been surviving on SEOand Google Ads and that's all they'vebeen doing so they never thoughtFacebook or social never anything and soyou know when I come in with a reallybig brand that's already built up and westart running ads on a platform thatthey've never spent money on before it'sreally easy especially in the beginningstages to get crazy ROI so yeah like forme to spend 10 grand and get $300,000and in our line return is a prettynormal thing for me to see with a brandlike that which is awesomeprobably just through a room exactlyexcited about it which is great this isone reason why I love the s-1 mainbusiness or at least you know helpingother companies grow their companyyou're always gonna be able to makemoney from that but it's just somethingwhere by being able to bring that directvalue I mean you can increase yourincome and get on a consistent basis yesbut you're getting paid monthlyretainers right and that's the thing soyou get to jump in and do that with nothaving a necessary risk as much and it'sgreat I I know how much is coming inevery month base and then on top of thefact that you can upsell current clientsanother thing too is you can use them ascase studies so I can walk into anybusiness be like hey look look what wedid for this client and you know that'sanother way that you can kind ofleverage what you're doing to get togrow your business and get more clientsso let me ask you know the Jerrybusiness town has a lot of youngerviewers I'm sure they're all you knowthey're all like oh this all soundsgreatwhich one do they pick on top of theback there some more yeah more thanthese three business models rightthere's a lot of lay as you come love ityeah at one point on that I I get it allthe time you know I know money but likewhere do I start like okay in the veryearly age is what we're doingeBay this is very like Gary Vee typestuff go to the garage sales go toGoodwill go to the thrift stores go toyour uncle's house they've got a bunchof crap in this basement and just takethe stuff and throw it on eBay so if youcome across some weird obscure thing youwouldn't want to put that you wouldn'twant to go in and make a Shopify storepay 50 bucks a month and set everythingup like no you just put that on eBay sostarting out eBay is very beginnerfriendly I always say this like ifyou're not on eBay you've never boughtanything on eBay I heard you guys it'sfree make an account and just startbuying little things on eBay andbuilding up feedback points if you buy alittle teddy bear for a few dollarsyou're gonna get a feedback point onthat or if you buy something for tenthousand dollars you're still gonna getone feedback point so start buying a fewthings and building up the feedbackbecause once you have a couple ofhundred feedbacks or you're in thehundreds that looks really good when yougo to start selling because someone'snot going to buy from you if you've gotlike one point or two points but ifyou've got a couple hundred points or ifyou get into the thousands of points orlike us we have tens of thousands ofpositive feedback point team they seethat and they're like okay this I'm gonna buy from him I'm gonnaI'm gonna feel really safe buying thereand flipping it's a very easy way tostart to answer your question yeah youmay is very friendly for the flip game Iwill say but if they don't if they'renot interested in living here there'smore dropshipping Shopify could be areally good way to go yeah and you wouldwant to check out so thing is videoyou're trying to sell it to dollarproduct or a five dollar watch that youfound in your grandpa's basement youdon't want to go spend twenty ninedollars a month to open shop like Jesuswhen he makes my senseHaney made twelve cents in a deal sinceyou only pay them once you sell it yeahI've listed on eBay like when I soldthat GoPro I didn't ever wants to sell Isold it there and I've been fee once itsells that's a thing into your pointabout like what I call social proof or Ihaving a lot of your feedback guys ornot yeah it's similar to what I do withthe marketing right I'll be using thesame ad creative on Facebook for all ofmy ad sets and it doesn't make sensethat's okay but essentially you'rescrolling on Instagram and boom you comeacross a sponsored post that has I meanI've got ads within two months that have18 million views 80,000 comments likeactual lazy numbers and guess what justbecause that starts piling on I'm workinso eclectic wait it's just a snowballthat you mention we have a business orit just grows and grows and grows andthen you have like one of the most legitlooking ads the most feedback hopefullypositive in that industries is huge forme obviously you know I started mybusiness with like a fifteen dollar likeI bought business cards I made mywebsite for free and that was prettymuch it at the end of the day like theagency business you know these guys cansit behind their computers all day theycan be completely introverted it reallywouldn't matterthat's so for the agency game a lot ofits relationships right so you have tobe going out there shaking hands andbusiness owners going to networkingevents things like that so umpersonality type plays it plays a bitinto what kind of e-commerce router youmight want to go down let tell you aboutthe first time I try to do it in personyeah you talk about when I think Imentioned they're gonnaso I I'm an introvert now for a lot ofpeople don't know that like I stillprefer to like do my own thing when Iwas first started I was at 15 you knowsomeone in some ads somewhere withLamborghini probably said somethingabout that's a man like that's genius soI'm in Florida right up 15 I'm therewith a friend and I was decided I put onmy one nice Paolo shirt 15 but throughthis I'm a walk into this business I'mgonna ask for the manager I saw somevideo on how to pitch and so I did it Istarted walking in and I read this abouta walk in the door extra curved aroundand I was like no sat on a bench outfront of the restaurant for six hours inthe Sun before I made the decision to golive in I kid you down for six hoursyeah I got sunburned in the whole nineyards turns out the manager wasn't eventhere it was too late he'd already leftlike oh regardless I did eventually pushmyself to go and I'll tell you from theintrovert perspective that is thescariest thing oh yes I know I want tosit behind this thing right here yepI've had this laptop for a little over ayear I want to find very – so know yourstrengths if you're a social butterflyyou love networking with people in yourgrave in sales okaylike good go do that and get you a lotof friends cool good if you like justbeing in your room on your computer likeone of these two setups could be betterso and also your other passions playinto it I love history I love likephysical old things and the fact that wedo solely collectibles we do rarecollectibles primarily coins andcurrency that's our niche numismatics isthe field we just loved it I like tothink to look at these coins I've shownyou guys you guys are fascinated likecoins and bills from the 1700s 1800s soI couldn't touch that stuff so it's likesuper cool again when you love doingsomething it doesn't feel like work sowe'll put in this huge pageant we werewe had a restaurant like buying aburrito a few months agoI pull out a couple dollars or somethinghe's like I give you two dollars forthat one dollar bill star note like I'mtrying to teach these guys and ourfriend group definitely people havebecome more aware of these rare coinsand currency because of you guys happy -oh yeah I'm always like looking throughthe changing stuff and but it but itpays off like you have margins themargins we have on some of these thingsare in same like we were just on a hugebuying spree up in Montana North DakotaSouth Dakota Wyoming Idaho like justgoing to coin shops everywhere and thebest thought we went to this coin shopwe dropped like $2,000 it just sohappens one of the bills that he sold mein this huge stack alone this littlefive dollar bill is worth almost $2,000that I paid eight dollars for paid eightdollars for the Phillips Rick that'sbetter than my row last yeah yeaheight dollars worth mm I think that's apretty good return on your investment sothings like that so that stop right turnin like six or seven grand off the 2k solike we're talking under two hundredthree hundred four hundred percentmargins with what we're doing so superhigh margins a ton of work everythingbeing shipped out physically like justkeeping up with it it's a lot more workbut it pays off with the returns and thehigher barriers to entry like I saidless competition so pros and cons toeverything but let your passions playinto what you do for sure and I want tosay something to all the younger viewersout there that maybe haven't started abusiness together they're trying tofigure out which one of these is bestright no number one thing that I want tokill off right now in this video is youguys that are out there trying to figureout which one of these things is easiestoh okay all of these business models andmany others that we haven't discussedrequire a lot of time investment upfrontthey all kind of require the same amountof grit and hustle in the beginning forsome and people see that I mean you gotsocial media the highlight reels ofeveryone yeah everything my Postum itlooks great but I mean you guys won'tknow thisto bed last night at 4:00 and I was upat 5:45 cause we had to go somewhereyep I'm barely awake right now jumpingin the pool which I don't get to spendas much time in as I would like tobecause you're on this thing I'm on thatnow to a degree I want to be on that butin any business no matter what you doand there are things you will not wantto do but it's actually one reason it'skind of little off topic I really likeschool for one specific reason if youdon't like it I hate it with a passionstill do I'm not pro or anti school okaybut the like that the act of forcingyourself to do something you reallydon't want to do is discipline and thatbuilds regrets there when it comes tobusiness very simple as that that's theone thing I really like about school ifyou can force yourself to do it Idropped out before that really Canyon'sbut yeah the thing that's a big thingnow this is easy you don't know theirfields of entrepreneurship there arevery few things that just oh you canjust have money roll in you can dowhatever you want you're rich look lookfor scalability look for forsystemization you can learn most thingsfor free on youtube there's some stuffbut what we do with ads you have to findall of it on YouTube okay a lot about itbut I'm not going to give awayeverything browse around if you'reinterested in something I mean whateverthousands of people out there indifferent spaces I was a lot of moneycontacting from random ebooks to coursesto youtube channels PDFs Wikipedia blogsand you know read about see what youlike doing our passenger cars let intoour businesses our passion for coinsitself into business turn your passioninto profit oh my god it's a good sweetwell guys this videos getting up therein length don't want to take up too muchof these guys time but spend the next 20minutes going and looking into one thingto interest you Reiko browser we'restarting an ebay account and let's bebacks up like I said or looking at theshop fire watching some of his videoswhile watching some accurate videoKieran's going hard on his channelrecently too maybe next time we check inin two years is it gonna take two yearsto film another video I'm really hopingnot to years hopefully like two weekswove another on with these two this isgood stuff you guys like thisin Korea all nineteen-year-old I justturned 20 but close enough we're allvery young or all guys who like cars andwe're all live in Arizona yeah it soundslike that's a peeper subscribe thechannel if you guys do not can be notgonna want to miss future content nowwe're back off that long drought we havesome videos to make for you guys I oweyou guys so comment down below yourfavorite part what you guys think aboutthis video we'll see you guys in thenext one take care of nice oh no it'sfine[Music][Music]and all right whatever you ready

Source