5 Steps to eCommerce & What You Didn't Know About Google – Grant Cardone



[Music][Music]hey welcome to ask the program car downhere today I have with me Fred Lam fromVancouver beautiful I mean it got to beone of the most beautiful cities in theworld Vancouver when you live inVancouver I was just writing Richmondwe're not live up in Whistler on youknow I wish I would you go to ski I usedto but been hustling haven't be reallyhow do you call them I guess come on 8.5haha29:20 nothing in this dude right hereokay is it ecommerce specialist he'sgoing to show you what you need to dowith your website today right how toconduct your business at that which Imade a huge mistake with four years notusing it correctly nominated forentrepreneur the year which means whatbasically I mean it when I didn't knownominated and you're an owner yeah and Iguess for CEO and found I'd never beennominated for Entrepreneur of the Yearso good for you Fred Thank You CEO andFounder ipro academy okay God doesonline marketing get eight milliondollars last year 29 years old bro youway ahead of a brother okay I mean ifyou stay on the same trajectory I'm onI'm on you're going to be a billionairethank you thank you because I didn't seeeight million dollars until I was 40years old did you keep any of it wellobviously I invest a lot back into thebusiness I'm investing into a newbusiness right now as we're speakingright now and hopefully hitting 210million dollar mark by next year intwelve months period beautiful so alldone through e-commerce yeah and ifanybody understands the eight point fivecomment earlier I bet you I'll bet you850 dollars just post them comments okayall right now I got to ask about thedishwasher dude okay Wow I mean what'swhat's the big deal about a dishwasher Iwash dishes to I didn't put in my resumewell one of the most biggest thing is alot of people think that they can'tbecome an entrepreneur they have to goto school they want to get college yougot to do all the crap but honestly atthe end of the day right now we'reliving in a worldwe're living in the digital world whereevery single human being on earth rightnow will have the ability to become anentrepreneur regardless of their firstdog win a few words if even if yourdishwasher didn't go to college I didn'tgo to college I almost lose one highschool uh-huh yeah I barely pass Englishyou can see my English sucks so I barelypassing English primary passing whichand I grew up here yeah no big dealright don't worry about itwhere are you from originally ah HongKong okay so your parents came in HongKong to Vancouver yes and because youcouldn't get into the state's I don'tknow why and I maybe I wanted to be theythey wanted me I never asked actuallyyou should ask them I said man I get -oh they in Banco yes they are and whatare you one of your parents – ah they'reall retired now okay they did thetraditional thing yes your dad was ahard worker yes really hard worker andwhat did he do is on he was aconstruction electrician okay I reallymanaged projects that like Astrakhansites so so how did how does spread Lamokay discover ecommerce which is areally interesting question I kind ofstumbled upon on it actually so washingdishes I thought that was the end of mylife right I'm just going to work up theranks at a dishwasher become a waiter orwhatsoever so no matter and I was likeI'm just so young I'm only 17 years oldI should be doing something better soback then Internet was huge GoogleAdWords for basically just launched alot of people making millions of dollarson Google AdWords and you're inVancouver and you're in your parentshome yeah and you're like what are youdoing you're seeing people make moneyyou're seeing these stories yeah I'd seeall the stories inspired me so I startlooking on money be rich well I can'tsay rich were why intention was releasedI want to care back my family that'sright my dad was always in Hong Kong mymom's always growing up with three kidswe don't really grow up with a lot ofmoney so we're a length really I can'tsay we're broke but we're like belowaverage so I'll say I need to dosomething to take care of my mom madamyes that's really where myentrepreneurship really started say Iwant to make more money and then fromthere yeah so back then and obviouslyGoogle AdWords was big and people wereactually paying like Pandey's a clickand I was actually in that realm but Iwas such a young kid back then I didn'tknow a lot about businesses then what Ireally discovered and what I'm reallystarting togood at is become traffic acquisition soI know how to buy ads on YouTube GoogleFacebook like all those large platformsthat's where I've been and I spendmillions of dollars just to Googlebefore Facebook even take off so that'swhere I start growing the businesses andone of my ex business party came up tome and say hey we have this gasperformer later and fabulous you're 1/8an X this is partner I'm not and this isnot new anymore but what was the productit was a gas reform earlier but sothat's yeah gas so like gasoline forcars yeah so back in 2008 the the gasprices skyrocket Alegre right and we sawlike this is the perfect time let's getthe product and we don't actually haveto own the product the manufacturer onthe product so we're basically dropshipwhich I peach exactly out so wedon't have the paper inventory all we dois just set it up sell and basically runads to our site so and you can do thison a lot of different products oh yeahgasolineoh yeah he's gonna gasoline it was a gasreformer later so any gas free formulayeah so basically enhancer gasolinewhich you can actually write a long alot but were those the pills it was aliquid it was liquid to $1,000 and thenin four months based on just reallybeing able to use traffic you actuallyselling e-commerce product online andwas back then was really hard so aphysical product online yeah but we didfour point six million dollars and fourmonths well yeah all with traffic andproduct so go back to the Google Adwordsokay you said hey Google ads were we'rea big deal I don't really even know whatthat meanslike like well right now to be honestwith you before Facebook reallydominated space uh-huhGoogle what's the one that's dominatingthe online space you know they're searchengine traffic so if someone actuallysearch for grant cardoneyou haven't control exactly what your adphase and really dominate that space soif someone were to look into real estateinvesting you can dominate say I'm gonnabe the first I'm gonna carry all thetraffic those are going to be the mostresponsive traffic that you'll ever getthe highest quality because people arealready in the search query verysearches they're interested in realestate investing or they're interestedin a book on sales or yeah and tomb andyou basically just pitch them orbasically offer them go through aintroduction transition story and allthose other suburbs right right right onthe smart right there's also DisplayNetwork a lot of people actuallyoverlook thatoh boy display the network so when yougo on cnn.com right you always feel likea banner ad in all those others so wecall it Display Network Google owns 98percent of the display network in theentire world and it's hardly ever tappedand right now there's an opportunitybecause everyone that's pushing intoFacebook right now Facebook but Googleactually has a lot more inventory forads than on Google Wallet so the DisplayNetwork yes it is why do we put ask thepro together so I can learn you don'tlearn shame on you I'm taking notesevery ask the pro I'm sitting theretaking notes leg leg leg I know somepeople like I don't need to writeanything down well good for you I needto write it down because I might notlook at it today but I'll be reminded ofit later so educate and educate me brobecause I want to make some money sohere's the most important thing right alot of people's are online they may belooking at stock watch calm like that isgoing to be one of your most prominentprospects well while they're ininvesting already right there I just sawdoc watch calm yeah so there there's alot of spikes out there like I can tellyou but just investing alone there arethousands and tens of thousands ofwebsite up therethat really has to be also what happenedright there ok so right here I'm CNN soright here you see demon markets rightnow yeah yeah that is a banner adimagine you can actually dominate aboner that's call a better ad and here'sthe beauty and what's that ad cost youthink you wanted to really know yeah Ihave a Pacific strategy which I usecalled retargeting non-google yeah um soI was on CNN for calm although largemajor websites spent 300 bucks and Imake $20,000 back yeah yeah so I make anry I don't even look at this assomething that how much I'm going tobasically pay because I know I'm gonnamake an ROI back yeah so why do I haveto worry about how much I pay but thetrip is the pain is based on we call CPMcost per thousand views so every 1000contracts are being show and Googlecharge you X amount of beat but you'regoing to be alright were you were yousuggesting earlier that because Facebookhas now is now dominating Google didthis cost less to use right now it costsway less because people are peoplearen't and here's what here's anotherbeautyfor example we have their own sales teamto sell the inventory but they cannotsell all their inventory on their sitetheir sales team can't sell at all whatdid they do they're not gonna put ablank spot up right to Google and Googleand with the Celtic guru said well Ineed a cheap I mean a dirt cheap run bythrough Google so we're getting what wecall remnant traffic so a minuteyeah because these are basically unsoldinventory but hey you're still oncnn.comthese are basically people that workinglet me I'm gonna pull up CNBC that wouldbe a good place for me right yes the NBCthere's a lot of site there been aroundevery single media web sites half a turnass look like they're Adobe right nowimagine if you're right they're terriblean extra guy's terrible add obviously noI mean I would do my real-estate thinghere oh there you know there you go yeahthat's awesome dudeyes so there's a lot of ways to actuallydrive traffic YouTube's a huge one notjust the organic side but the ads sideYouTube is dominating right now you'veseen a lot of people we call what theycall in-stream ads right what's the nameof your company again I four Academyipro academy yeah so when people come toyou um how's it as a motorman ah anymoredude getting kicking it and she's isgood guys he has once one drop oftequila so I'm not feeling it all rightyeah all over the place man okay so sowhen you say YouTube well when you playa video on YouTube you always see likean ad that's running right like a TVspot how like a TV plus you justbecoming the next TV yeah that's what itisso do you Bob do Google Ringo – notthrough YouTube no usual Google ownsYouTube and here's the beauty if youknow how to gain system the first fivesecond if a person actually skipped thead you don't have to pay a penny thenyou get five second free exposure justlike that good they skip the ad so whenyou're running the app when you're whenyou're watching a video basically seethe ad and yeah they count down and sayskip the ad right I got five four threetwo one yeah when it's when it hits fiveI'm sorry which starts first flirtingsecond I mean so when they actually skipthe ad in 2015 yeah you don't getchargedso in in 25 seconds you can get yourmessage acrossyeah so so I think we did a bunch ofsix-second head and we didn't weigh morethan six you want a says you in it yougoogle is out here last week in this andthen the six second ad I love Google butI'm not going to talk behind their backrings yeah yeah they're not really builtfor direct response like we care aboutare a lot we care we do for ads and whatwe teach about at its investment likeit's an effect me that you're gonna makean ROI back it's not an expenseyeah yeah it's great yeah ii ask you canactually get a lot of big reach a lot toactually watch it but it's going to bean expense how are you are you gonna getan ROI from six seconds but but wellyeah I amoh that's great I would imagine eveningI mean I'm gonna raise awareness yeahI'm gonna get out of obscurity and stayout of it and to me to meet peopleshould be calling you every day sayingdude how do I get known what is the ROIall not be a no I don't know you youknow what do I sayI can't flow you yeah you know and so Imean I know all you guys get into thiswhole space and you're doing oral eyesreturn on investment of the cost of thead add the clicks and all that I'm likethis what is the freaking cost of notbeing enough but what if my frienddishwasher Exodus or so what if that adcan get you knowing and scaring ROI notjust of having just a known aspect ofthings get an ROI at the same time soit's more like saying right now yesyou're running a six second ad thatyou're getting awareness out in thesixty second or a two minute video thingyou'll still get you the awareness yeahyeah but you can get a much bettermessage across because you can nowbasically have ginger saying Googledoesn't know what they're talking aboutI'm not gonna say that hey when theywere here the other day telling me dudesat six second ad run the six second adis that what you're sayingjust look that's it test fit okay that'sit split test means what this puts SP isbasically a testing a six-second adversefor 60-minute up Joe second at friendLam said it I have ithe says googy don't know what this Igotta say that I didn't say thatI didn't say that 20 but look look thisdude ain't 29 anymore this dude like hestarts dropping into his freakin prohe's like you don't care about his ageanymore you know I'm saying yeah when Iwas I actually was one of the marketingyoungest marketing manager at BMW when Ihad an agency everyone didn't listen tome like now you're such a young ageespecially like I was stupid yeah andthen I just blew them away yeah that'sso stupid people shouldn't you shouldnever like Alexander the Great when heinvaded a freaking city a village amountain he was 16 years oldokay he's taken he pillages everythingtakes the whole debt takes all the goldnobody says oh he's only 16 he took overthe place he only 2/3 of the planet soage has nothing to do with it if you'reprofessional age doesn't matterI have students that's going through mye-commerce system at an age of 22 yeahdoing a million dollars here yeah yeahsewing you can hear stuff keep braggingright now no he's not he's not he can'tbe bribed I don't know you live on amillion dollars here so so check thisout now so you're not really aboutwebsite I thought you a website expertyour commerce becoming is what ecommercemeans selling physical products onlineyeah physical product is my servicewhich would not be a physical product ornot not so much I would not go so muchon the service side of things I focusmore on like physical products first andthen you can actually go when you'vebuilt the relation of the customers thatyou can actually offer services Edwardso the key things of this ecommercespace we're going to get one running anad well the first there's five stepsokay please number one you've got tohave an e-commerce site up and right nowthanks to our basic or revolutionary ofInternet you know having this website upis actually pretty cheap like right nowwe were in Cordova calm yeahand our sofa yeah I fell put yourself infive Robert yeah we tell people youShopify we were actually fullyintegrated with Shopifyokay so number one get a Shopify storestaff to cost you a lot of money yeahI'm on it cause you're like what's thatcost twenty seven bucks a month yeahthat's it once you have that you got anutshell but I know what they're doingoh yeah they do good absolutely Googledoesn't do you guys know what they'redoing I'm not gonna see you know youcouldI didn't say that I didn't say that asmuch as the paper way it relies when hecrosses the border Google will be righttherehello I don't want that to happen I'munique coming back I have one key sourceof customer support not gonna happen notgonna happena commission dishes for EM okay okay sofirst I got to have a side cost 27 bucksso if somebody's got a website right nowthe only reason they would have aShopify though is because they have somehard tangible product rice whichsupposed to step to unique productsitselfoh now a lot of people are like wellFred I don't want to invest tens ofthousand dollars one hundred thousanddollars on inventory yeah so what we dois we do drop shipping so through thelast 13 years of my life I think youdrop shipping I don't carry product Ibasically number one gopannamanufacturer I say hey you got productsright now I'll sell it I'm not going tobuy it you ship it directly to mycustomer yeah yeah so we give you anexamplegive me an example so right now youheard about Aliexpress or Alibaba yeahso Alibaba is one of the largest BBBcustomer where they manufacture productso they create an Aliexpress wherethey're selling to end consumers butultimately all defenders on Aliexpressare actually manufacturers from Alibabathat's how they were able to speed upthe platform so now you can actuallysell individual pieces directly from themanufacturer and basically just dropship to your customer so let's saythat's all right what about some wiffleballs yeah they're gonna come from Chinayes okay so I'm about similar footballsyou're gonna be the guy in between yesyou grab the traffic yes I'm the wiffleball guy I want to buy the wiffle ballsI'm buying from you Alibaba ships andfrom then you get paid to do thatexactly you never had any woofle ballsyou know you know to work with all inall though I married an invalid oh yeahit is yeah and you get paid a sliver todeliver yeah because you're collectingthe money and here's the beauty you'recollecting the money firstyeah so let's say that you're sellingthe 10x last look is it tickets rightnow like I select the money and I giveyou basically say hey I collect themoney yeah I marked it up here'sbasically where your share is and I'd becalled money more or we could have anaffiliate program where you don't needto mark it up and you get a piece thereyou go okay now up now so yesterday welldelivered some Amazon sent out to alltheir merchants okay I think a letterthis week you do business with Amazon nothey don't know what they're doing nothey know what they're doingthe absolutely no wonder you guys don'tknow anything man okay so no it's justthat so when does this happen Amazonsent an email out to all their merchantsand said hey you have to take returnsokay so I mean how does that affect youit done well at the end of the datethere are going to be returns butbecause there's a fiscal product uh-huhthere nothing really going to get amassive return to be really honest and alot of people online they basically buybased on impulseyeah and what you want to do is alsosell products that are not like superexpensive right out of the gate you wantto work on those new customers you wantto basically sell them or basically givethem a free cup charge some shipping youstill make your money still basicallypretty even but now they actually startto come into your brand right you'regoing to start selling them other stuffand that's when you make all your moneyback now when it comes to physicalproduct again the refund rate is notgoing to be a huge issuedelenn– what the refund rate the refundrate yeah unless if you are basicallyselling a bottle crap that's a differentstorythen people will really reap it but ifyou here's a bit of a physical productsbecause Amazon really changed the waythat people buy online right they lookat the image you look at the descriptionyou pull their credit card they cannever see touch smell the product sothat's what also dropship works becausehey you're offering the same thing yourbut they offer a refund dude so how doyou come in we offer a refund to youwant to offer reason we're going to goback to let's say about the wiffle ballsfrom Alibabayeah you got paid on it oh yeah okay youtook the money you got paid and then Iget the Whipple balls and I'm like Idon't want these ruffle loves since therefund rate is so lowwhat I usually why do you say it's alittle man it is going to be low why whydo you say this because you're gettingat an idiot rata and people you knowpeople bought something on impulseparticularly people to build things onimpulse oh yeah they're like I bought itbut I don't really want it because I'mso now that they can put ecommerce likewith physical products you're not goingto see like drastic increase of refundrate you're going to hover around lessthan 5% uh-huh listen if you can'tbasically run a business that you canafford the 5% in yourgonna be out of business right but atthe end of the day you're also buildinga customer relationship let's say thatyou come to my store bought a productfor me yeah and say hey I don't like youfor X amount of reason I'll say you knowwhat that's fine I'll keep it I'llrefund your money keep it as a gift nowyou build a relationship and you're likeno I like that oh that's what we tellpeople to do is I hate just do thatbecause you're building a relationshipwe're comin right they will feel thatyou're legit you're not basically justmaking money or you're not damminguh-huh and that basically now you willcome back and buy our refund policyRobert if I'm not right I mean this iswhat I want it to be yeah we'll give youyour money back and then we put you on ablack list and never do business withyou again you say you say I should justsay hey keep it and and you know yeahand also depends on what kind of myLords are me again yeah well italso depends on where it is knows itright any no no no look man my brothersin a business okay call it's calledchargeback 9-1-1 yeah and basically he'slike the fraud online is so severe it'slike one of the biggest problems on theinternet today is that people are buyingthings it comes to the house three dayslater they're looking at their billssent now you know what I really didn'twant this this is a huge problem andwhen those when those refunds get highenough when when the chargebacks not therefunds when the chargeback claims getto 1%yeah the merchant cuts you off okay thishappened some really become verysuccessful online companies cut off allthe proceeds sitting over thereMasterCard or Visa and say hey we'refreezing your account because a 1%charge back and 99% of my liquidity issitting in a bank I can't it's frozen sohold on let me actually go ahead even ifthat okay it really also depends on thetraffic that you're getting we'regetting that traffic the quality of thattraffic this happening to MicrosoftStarbucks it does happen to your ownbusinessyeah it does but at the end of the dayyou can control it too because right nowespecially Shopify you have fraudmonitoring system X at the same time youcan see if these people are basicallyknown to be fraudulent and all thoseother stuff so there are marks okay okayright and again like I said the trafficquality is also very very very importantand that's true the bigger your brand isthe more people would try to game thesystem because Microsoft they can go andbuy an xbox or a fake credit card rightcall a credit card charge bags onyeah exactly and that's the point andlook you're going to have some lossright I mean what you you would tellpeople you're going to have chargebacksI like what you said about hey man keepit through with buddies okay no problembut but I don't want to keep conductedbusiness where the God is gaming me yeahyou know I'm saying yeah but I like whatyou said but don't don't even send itback just keep it bro we lovers man welove you you love us okay so what numberone ecommerce site number two productsnumber three products traffic trafficright you want to get traffic to yourstore I guess having just a website adyou're not going to get yeah peopleare gonna go you want to get traffic soyou want to use Facebook you want to useYouTube you want to use Google you wantus Bing you want to use all thesedifferent mediums to drive qualitytraffic to people that will most likelybe interests on mine so how do I make adecision how much money to spend onFacebook YouTube Bing or Googlewell I always help you with start a fivedollar budget because we get instantdata right away from these platforms weknow how many people click on the ad howmany people went to Add to Cart how manypeople purchase what are why am I makingyou go fast would you know thatin 24 hours okay so after spending fivedollars you'll know and there'sindicators that we use run an ad rightnow for the millionaire booklet spendfive dollars I want to see what happensand then we'll report tomorrow whathappens and if it didn't work we'll addhim to the list of people you don't knowokay well you got to also keep in mindone thing you've got to set up the asscorrectly – okay you got to know exactlywhat the setup structure is that's whatwe teach yeah because let's say theywere running on Facebook right now youcan't be selling a 10x product tobasically a person in Africa thatdoesn't have any heard of the or you acustomer right so targeting is not areally really key thing and when you'regoing we're talking about Facebook rightnow yeah the set up structure is veryvery very important and I've seen a lotof agency a lot of other businesses thatset it up the wrong way uh-huh so let'ssay for an example if you guys want toactually sell a 10x book right now rightaway here's where I will tell you to doit right away number one create an adthat's based on website will do fivedollars on the millionaire booklet let'sdo five dollars and we'll give it awayall right we're going back to evenbetter okay we're going to give it awayso good website conversion based on thepeople that's going to buy your productyeah okaybecause you want to tell Facebookpacifically that I only want people thatactually buy stuff on a third-party siteto look at my ad uh-huh and you tellFacebook the reason why my advertisingon your pop-up on that is that adrop-down is that up yeah so waithearing people that buy yeah so whenyou're choosing your objective and athird-party site yeah but I say athird-party site they're going to buy itfrom my site well because at the end ofthe day you want to find a pool ofpeople that will most likely buy off ofFacebook because Facebook tracks everysingle behavior every single activityfrom click and pressure what you likewhat you share and all this other stuffthey also have some with all the pixelsnow fixed pixels in a lot of websitesright now so Facebook knows exactly whatyou bought and when you said that I wantto go after people that will buyproducts from Facebook ads they willmost likely deliver those people becausethey want you in are they want you tohave an ROI that's why you tell facespecifically my objective is tobasically get purchases yes that's thatone right then you want to choose thetargeting all right now while you'rechoosing the target in my past trafficwell we're talking about topic no yeahwe're so how about Facebook trafficright now and then number day what youwant to do is you want to basically findyour ideal customers now this will besmart enough to help you basically finda demographic after you start spendingbut you know we're demographic let's sayyou know your demographics got to belike 35 plus men majority of them oh noI'll give a book to anybody but optimisttrue all right I mean you can read idealif you want to be a millionaire it'scalled a millionaire booklet idealcustomer let's say we can reach 18 plusfemale yeah we have to look look I don'tI don't I don't you know my internetdepartment told me that snapchat wasn'ta place for me to be we have you don'tthink so eitherAlan you don't think scratch that noteswith video neither so let me just tellnobody back to later doing I'm wrong onthat you're rolling that because becauseI got people spending five grand everyweek I get somebody off at snapchatgiving me $5,000 so so you young dudesjust i'ma throw you age back at you yeahokay because everybody in the internetoffice is your traffic's not theirquality out there it's not there man Ilove snapchat okay they have beenquality people that have bought stufffrom me had a guy yesterday hit me mymom wants to invest 200 grand in yourWow you know so why would you think it'sa person that might aim it Mike I guessmy game is I want to help people right Iwant to help people so if he's 18 or 88yesI know where you're going in and you'rebasically working two wars and helpingthem through the journey in the process- I'm not saying snapchat is not yourideal customers good sirI didn't today I didn't think I didn'tsay one thing I did say I didn't theywould get wounded by Robert make surethat we got chatting right now rightthere and that chat right now and yousay – I don't know what I'm going tobasically someone that you need to workwith to be really on a lot becauseyou've got to feel the relationship withthe younger demographic and slowly movetowards basically games and you don'tit's not yet I don't subscribe here Igot that – I don't hate snapchat it'sgreat again I don't use Instagram I'mjust a Facebook guy straight up Facebookguy why oh man I don't get that man lookI just want you to consider this whenyou leave for a lamp yeah I don't cashit you or a your expertise is ecommerceand what does ecommerce need ecommerceelectronic commerce right what does thee stand for yeah electronic electroniccommerce so what do I care whether it'sInstagramyep it's the spam Facebook YouTube beinglike I don't use Bing you know orAlibaba what is the Chinese YouTube aChinese YouTube is yuku yeah dude I'lluse yuku I should be on Youku yeah youknow right yeah there's a lot ofactually people starting to use you alot and not a wash thing what would youtell me to be on Youku should I be onYouku you can give the try you candefinitely give it a try I'm not gonnasay yes or no why wouldn't I be on youCUDA you see I should be on it I wouldjust require that I trained I trained atranscript transcribe my like drivingand I'm in Mandarin so so all I'm sayingto you is like people use what they'recomfortable with rather than saying heyman there's people there now do younotice ared lamp that that people change whenthey go to these different places yeahyeah I know your personality I do needto know that right yeah okay you seethat but you don't go to snapchat orInstagram I don't I don't you don'tfollow me on Instagramwell I don't use this to Graham thisthing yeah I love the Leone's I justcan't have enough that time to do theall the social media stuff and really beout there and whatever I want out thereis social media e-commerce social mediayou can say this e-commerce you can sayit's not so big right you can use socialmedia to actually try to really immerseyour identity the Facebook I asked nowFacebook respond enough to go byInstagram but you know yeah I know thatway to use you know what I'm sayingI don't what you're saying this placebooked know what they're doing theyabsolutely know what they're doing goodokayI'm done with the shake equipment Idon't make it ever no this is good thisis good because everybody just watchingyou guys need to understand man thisspace is so fluid yeah doing is changingso fast it is so disruptive yeah likeyou can't think that you're an experttoday because tomorrow you're historyman like like this thing is shifting sofantastic rate on bleep unbelievableopportunities for you whether you're 29how do you think I am40 59 dude okay so you don't guys youdon't know what people are doing rightnow you don't know he would say hey I'mnot his target audience I am so freakinginterested in the space because I'msitting here saying in when I'm 79 yearsold I could be I can make more moneyfrom 79 to 100 dude I can make moneytoday I can make more money when I'mdead because of what's about to happenthan I ever made when I was a lot yeahyou agree with that I agree I actuallyvalue going back to washing dishes no Iabsolutely lost dishes again it'sbecause I wanted to you know I'm sayingyeah step 4 step 4 is the profitmultiplier which is the more importantpart muhammad multiplier okay because alot of people when they actually run adsand all those other stuff they go likewell I'm breaking even I'm not going tobasically continue what business orthey're losing a little bit of moneyyeah and they're like this is notworkingyeah but at the end of it you got tolook at it for a long-term game planyeah yeah a lot of people that aretrying like individuals that is tryingto become an entrepreneur they want likequick quick quick quick quick but in thereality in what Brady actually succeedand in order for you to actually startreally generatingit you're going to look at down the roadof what is happeningso what we do is we use something calledthe proper multiply there are severalthings number one we actually build afunnel so obviously if a person actuallywent to your website by the Denix cupright now yeah before any checkout yousay hey do you want to buy that big niceinsult bottle right now yeah by themsaying yes hey guess what you justincrease your average order value rightright and right away there's your profitthat comes in yeah now the next thing iswhat we call the so this is where thefree thing would work yeah but peoplebail on it because they're like I'm notdoing anything because they don't havethe inventory to move a guy the secondproduct that would make the freebieworth something yeah so you want tobasically turn freebie that's calledwhat funnels funnels yeah you want tobuilt the funnels right and here's thebeauty part what we also do not just bybuilding funnels and asking them hey doyou want to take on this product we alsobasically have a coupon giveaway rightat the Thank You page that a lot ofpeople missed out on so it's like whenyou walk into a retail store and you'rebasically checking out and all excitedachieves you something in hand and youlook at it it's like we coupon to thetennis court on next purchase forexactly that's exactly I like that weneed to get the coupon working dudepeople order be dying to use that couponbecause they don't want them to stop onthe deal yeah ain't going to be specificthat this will expire yeah because a lotof people in retail like they willbasically go like well I either go backin the store and I finish it off or Ibasically put it in my pocket andbasically use it a lot of people wouldactually use the round spot if you don'twant the jobokay step 5 so now step 5 is going to berinse and repeat rinse rinse and repeatback to washing dishes dough not back towashing dishes xmax is that one which iscreating another ecommerce store becauseyou can either build an e-commerceEmpire having got multiple niches orjust sell it out Fred lamb dudeecommerce ok Fred I want you toreconsider a couple things though whatare you going to reconsider after thisinterview what am I going to reconsiderafter this n3k on the I got shot that'sright ok and quit talking bad aboutgoogyok so look look set up an e-commercesite have product how many productsshould I have my side start with 25 butyou can havesurprise most people don't have they gottwo or three products man your buddythat you brought down here I'm like doyou have any products man how can you bein business 25 years and have threeproductsI got another guy's super supersuccessful dude right now he there's noproducts like like I like I mean yougotta have some products right have youbeen to my website you like I like itfinding lies it's really great yeah yeahwhat would you do different what would Iget different build funnels yeah morefunnels yeah and then the funnel shouldI have as many as possible that goes andreally sells you're saying every the cupwould have a funnel I would I was justlike consider hey I was just because itare you doing try and try this out likegiving it away for free and just rippingyes on your cup yeah yeah yeah I wouldsay you need like an opt-in somewherelong do you have an often somewhere dowe have an opt-inalright thanks to the website thereanyway right throughout there I see itcan opt-in to get updates in my strategynow you have to pop up there you go yeahit's just like you've seen popping righthere you can actually have that in yourThank You page when someone actuallybought from you that is not from the 10x10x con you can actually probably sayhey get X about a percentage now there'sso much to learn man I'm so excited manI'm sitting here yeah I love you a longtime and that's all I know Fred man Ineed I love you a long time cup you knowright don't you I would love that youknow that's another song man I love thatman okay Fred Lam the company thecompany is ipro academy where can peoplefind is that zero like calm yes you'reup like calm actually have a ten-partfree video training series with thatterm zero Club part yeah it's a ten partvideo training series where it's goingto have enough more than enoughinformation for you to get your firststore up and start generating a sales soI talked about everything okay go therego there get your 10 part video seriesget your ecommerce site up he's going toshow you how to get twenty-five productsof show you how to start making banginto our oh I show you how you don'thave to go back to washing dishes and ifyou do it's just because you want to youwant to rub it out rub it out the dishesrobot the dishes late at night I do I goin there I go into the sink you ever gointo the sink at you and you're like manI seditions anything I just want afreaking yeah I'm a manit reminds me of back when I was washingthis yeah okay yes Fredgreat to have anybody okay thank youfollow this dude not on Instagrambecause he won't be there I'm going tobe there now I'm going to be there nowHey look look if there's some expertthing you do some unbelievable thing youdo something you know that nobody elseknows contact Roberts is slow at GrantCardone tv.com Grant Cardone TV comm setthat up today Robert and we'll have yousit in the hot chair okaywe'll both learn something everybody'sgoing to learn something you're going toget exposure i'ma learn something we'llall get better so we don't have to goback to washing dishes unless we want tookay if you're on iTunes or stitcher manplease comment let me know what you likewhat you don't like is Fred's rule amthe real deal or not okay drink thatwater dudedrinking Gatorade and and and if you'reon YouTube man please please come on outif you're going to hate on me throw itdown in the comments man okay did youthink I was too hard on the laughterokay just post it down in the commentsokay come out don't be a coward and ahater thanks for watching

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Importance Of Ecommerce Website Design For Businesses In the Modern Era

By Amenda Smith | Submitted On February 06, 2012

With the increasing trend of internet and online business, eCommerce website design & development has become an important part of B2B and B2C businesses. eCommerce is the electronic trade that is carried online and eCommerce websites are the web pages through which online trading is carried on. These eCommerce stores enable the merchants and traders to carry their business around the world. There are several advantages offered by these online eCommerce stores. Some of the benefits are explained as under:

• Traders can add a huge number of products and services to the catalogue. These products can be classified under several categories and sub-categories through which the buyers can easily access to the product or service that they want.

• eCommerce website development enables the businesses to advertise and promote their products and services throughout the globe. Hence, it is not limited to a particular area or region.

• eCommerce development also helps in increasing revenue of the traders by gaining huge traffic to the website. As more and more visitors arrive at your website and buy your products, your revenue will automatically increase.

• By eCommerce website designing, you can also augment to your brand and product awareness over the global market. As your online business reaches to a wider group of users, it automatically increases your brand awareness in the whole world. Further, your unique online identity helps you in gaining a renowned position in the market.

• The online stores also help in delivering more and more information about your company, business and products. With your online presence, the buyers can easily access your catalogue, products and company information easily.

Hence, the advantages of eCommerce development are not limited to the above points. There are a great number of benefits that a businessman can avail from creating his own online store. This is the most advanced and great way of doing business and increasing your profits. You can also avail the benefits of your own online store by creating an informative and unique website for your company.

Either you can hire few qualified designers and developers to do the task for you or you can outsource any offshore eCommerce website design and development company to create your online store. There are various companies available in the market and offering web designing solutions to their clients. To hire the best company, you need to do some online research and take some suggestions to your business partners and friends to recommend a few for your work.

The author is an expert writer in a leading software and web development company. To know more about eCommerce website design, just visit our website [http://www.shahdeepinternational.com].

Article Source: https://EzineArticles.com/expert/Amenda_Smith/1275314

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How to Create an Ecommerce Brand



[Music]hi guys Greta here and today I'm goingto be covering how to create ane-commerce brand over the last six yearsI founded for multi-million dollarecommerce brands including skinny meatyv and drop bottle what I've learned isthat there's a fundamental difference ine-commerce the difference betweencreating an e-commerce store andcreating an e-commerce brand a lot ofaspiring entrepreneurs I talk with don'tunderstand why brand is important oreven what the concept of brand is abrand isn't just your branding it's notjust a name a logo or even a product abrand only exists in someone's mind abrand is a perception created both viaexperience and Association this can beboth factual for example the productcomes in a yellow box or emotional forexample it makes me happy I'm luckyenough to work in the same space as oneof the world's top digital brandingagencies love and money in Melbournethey've worked with top brands likePolaroid and Frank body and won awardsfrom the likes of Shopify love and moneyand my go-to for all things branding andthey've worked across all of my brandsto date so when I was thinking aboutwhat I chat with you guys about todayI turned to Toby their creative directorand asked that annoyingly broad questionwhy is it important to have a brand andoff the top of his head he answered abrand is something that you can selleven if you no longer have any productsor services to sell if you have noequity in your name something peoplebelieve in buy into and see valuing thenyou have no brand his answer was perfectexactly what I was looking for as ithighlights the importance of building abrand think of an ecommerce store youneed products on that store for it to beworth anything if you just want to makesome money in the short term go for itrun a store make some sales sellsomebody else's products I get that it'smore than fine but it's just not whatexcites me I want to build somethinglonger-term and more sustainable thenone day if I- I want to be able to sell it not justfor a sales multiple I want to be ableto create the brand equity and goodwillthat will skyrocket the valuation of mycompany so if you like me and you wantthat – you'll need to consider brand sonow that we understand why building ane-commerce brand is important we canmove on to how to create an e-commercebrand so I had a chapter shell thefounder and director of love and moneyabout what a good starting point theecommerce startups is when they'rethinking about brand and Showell saidnot all businesses need a full brandstrategy what our businesses do need isa clear idea of what why and how they'redoing any great business is defined byideas and action plans and these need tobe as succinct and distinct as possiblewhat love and money offer most startupsis what they call a brand 101 which isdesigned to be short enough to beunderstood easily sharp enough toclearly differentiate your business fromthe market and fluid enough to includewhatever might be pertinent for yourbusiness so what elements exactly shouldyou be considering in your brand 101personally when I think about creating abrand I always start with the four V'syour brand vision values voice andvisuals and the way there's need to becommunicated needs to be consistent andcreate a connection with your targetaudience the end goal is to build amemorable and long lasting relationshipwith your customer so in terms of it forthese let's quickly cover how we can goabout determining means for your brandso again according to love and moneyyour brand vision is what your businessaspires to achieve beyond your bottomlineyou should be proud enough to share thiswith everyone shareholders employees andconsumers alikeremember that your product should be thesolution to a problem so think back tothe problem that your product wassolving in the first place for exampleyour brand might be a Bri usable coffeecup or keep Cup and the problem yourbrand is solving could be the wastecaused by everyday disposable items andthe damage that causes to our sharedenvironment so your brand vision couldbe to encourage the use of reusableitems to reduce the waste caused byeveryday disposable items and protectour shared environment for futuregenerations when it comes to determiningyour brand valueshave a think about what's trulyimportant to you as a founder your brandand your audience your brand values likethe core of your culture staying ontheme with our reusable copy cup examplethese values could revolve around theenvironment transparency and thecustomer for example I particularly loveWarby Parker's core values which includetreating others the way that you'd liketo be treatedcreating a working environment whereemployees can think big have fun and dogood serving the community and thatgreen is good so do your research aroundother brands you love and see whatresonates with you most strongly when itcomes to establishing your brand's toneof voice I'd start with your brand'spersonality again here love and moneylike to say that every brand has apersonality if it doesn't have apersonality it's not a brand it's just alogo they use what's called the MillwoodBraun index that breaks down humancharacteristics into 20 different traitswhich can be characterized by certainbrand archetypes so there are 10 brandarchetypes from the Joker to the dreamerto the friend to the seductress do yourresearch around these archetypes andpick one to truthy a brand should embodyamong other things this will help guideand direct the tone of voice for yourbrand so moving on to the fourth andfinal V which is visuals which refersdirectly to your branding this is whereyour logo typography or fonts colorspackaging and visual branded contentcome into play a couple of great placesto start when creating a brand a 99designs or canva so do some researcharound these tools otherwise you canalways work one-on-one with a graphicdesigner or a branding agency like loveand money so that's the four beerscovered one last thing I'd like to touchon before we finish up is your brandpositioning and creating a unique valuepropositionthese are a really important way todifferentiate your brand from a sea ofothers on the market your brandpositioning can be seen as the way inwhich you design your company's offeringto occupy a distinctive place in themind of your target audience one greatway to think about this is throughcreating a unique value proposition oruvp this is a single clear compellingmessage that states why you're differentworth buying for example at my brand vour brand was different because we onlysold our watches on the fifth of eachmonth for five days so you want to findyour point of difference within themarket and articulate exactly what thatis to your target audience again herewhat you want to think about is theproblem that your brand is solving andhow you can solve it in a different waysome areas where you can highlight yourpoint a difference are your productsdesign function price and time that it'savailable so when it comes to designsome trends to look at could bepersonalization or customization trendslike adding your customers initials toyour design when it comes to changingthe functionality of their product youwant to solve an existing customer painpoint with that product so for exampleif you drop your iPhone a lot aprotective phone case or if you take alot of selfies a case that creates theperfect lighting when it comes to priceyou want to consider whether you'regoing for a lower direct to consumerprice point which is more accessible tothe masses or a more exclusive higherprice point so consider how your brandis different and how to communicate thiswith your target audience so that's aquick intro in how to create ane-commerce brand if you need moreguidance I'd consider checking out mycourse with founder called start andScalia online store which takes youstep-by-step through finding a trendingproduct idea branding manufacturingbuilding an audience launching andscaling your e-commerce brand so thanksfor watching guys and if you want morecontent from myself and the founder teambe sure to hit subscribe below thefounder mission is to help you create anass-kickin business and help you learnstraight from the mouths of world-classfounders get your free printed editionof founder magazine featuring SirRichard Branson just covered shippingand handling at founder com forwardslash Bransonyou

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How Magento Acts As the Perfect Podium for Ecommerce Stores

By Vin Boris | Submitted On September 13, 2016

Magento as a CMS:

To enhance the customer’s online experience, the CMS provides ample ways. You are provided with a liberty to select the layout and design template. Further, CMS widgets can be easily placed in blocks or pages of the CMS. Magento provides you with the option to maintain and update the modules at a lower cost with ease.

Ecommerce Market:

Electronic commerce is the facilitation of trading any or every kind of products & services online. The business transactions take place in business-to-business, business-to-consumer, consumer-to-consumer or consumer-to-business modes.

Privileges of Magento Platform:

1. Open Source Platform: The Magento community edition is free to use and is open source. Since, it is written in PHP, it is easily customized. These two reasons make it the perfect fit to be used for an Ecommerce store. Whether you are a small business owner, or big firm owner it acts best for you.

2. Easy to extend: Only a few platforms allow you to easily upgrade, update, disable, enable your website, and Magento is one of them. With the admin level access it’s easy to upgrade, enable, disable the extension used to manage the website.

3. Scalable: With Magento as the CMS, one can do almost anything that is required to be done from an online business owner’s perspective. Being open source and written in the PHP programming language, it allows huge amount of flexibility. It’s best suitable for almost every kind of business process. It’s easy to start with a single server in the beginning, and then you could switch to another server or make changes accordingly.

4. SEO friendly: Whether it’s about customizing your URLs for SEO, or having sitemaps or even adding Meta Tags, you can expect Magento to handle the job with ease. Even for multi-layered navigation, Magento CMS platform is a great choice.

5. Multi-site Single Install: Sometimes you need to provide various currency option to customers as per their country preference. At times, you need to run multiple shops for listing a product. In that scenario, Magneto acts as the best media to get the work accomplished.

6. Rich in Features: The Magento Content Management System offers almost everything that’s required to run a successful eCommerce website. Where it’s about product and catalog browsing, advanced search feature, order management, payment processing gateways, you can accomplish the job here. The extensive API’s are simply astounding.

7. Code Level Access: You can easily make the alteration in coding party as well, since it’s an open source platform written in PHP language.

8. Security: As your website is your online presence, it should not be at stake at any cost. Considering this the platform provides high priority to security. The enterprise edition is the most secure version which comes with Secure Payment Bridge PCI PA- DSS.

What Next?
Magento have recently acquired RJMetrics, thus providing an easier way for users to optimize the business with cloud analytics on the go. With this integration, merchants can now easily analyze customer behavior, thus contributing towards increased business ROI. So, there’s hardly any reason not to use magento development services for your upcoming or ongoing business ecommerce store.

Article Source: https://EzineArticles.com/expert/Vin_Boris/2331708

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My Friend Who Makes Millions (eCommerce)



all right so we are here with Noahbrewer who I'm gonna let introducehimself like I said he's been a goodfriend of mine for many many years Iwant to have him give you his take onwhat he does between commerce and how hegot into that so give a quick rundownwho you are where you're from your agewhat you do yeah so basically I'm fromConnecticut and my main focus isFacebook Ads not not really a huge lightShopify guy you know like running my ownstores and stuff I'm just getting intoit but kind of how I started was youknow taking people that already had awinner and moving them into look-alikesthrough Facebook you know about I don'tknow two years ago I mean two to twoyears ago and two months ago to be exactand basically just this whole time I'vejust literally solely focused onmastering Facebook Ads you know justlearning through doing and you knowthrough you know along the journey I'vebeen able to to help out a lot of peopleyou know there's clients students youknow they're gonna grow a lot of storesand see there's the specific angle asidefrom the bonus point of having a hugewater bottle which is key no single-useplastic even this is shameful anywaysthis should be metal by the way what sothat's the angle of what he's takenwhich is an interesting thing and kindof jumping in a more of a clientperspective people who already have abusiness that doesn't necessarily haveto be on Shopify but doing e-commercenonetheless for the most part you knowsome things for other offers and like atone point other companies right you'redoing Luminess ma yeah but stillFacebook ad so that was his angle istaking something that's already workingand then being able to really scale itand see success and find new audiencesthrough the use of look like audienceswhich for those who don't know that'sbasically a piece of data it's anaudience on Facebook that can allow youto reach a lot more people that youhaven't reached before we're similar toan existing customer yeah so explainkind of what that's been like over thelast two years and it kind of the fineindivid you know what you've learned andyou know how you were able to scale itand kind of where you're at now witheverything yeah so I follow I followed afew different methods over the past twoyears starting out was really reallyconservative with budgets and all thatbut in the first six months that I wasactually doing Facebook ads I managed togenerate my first million in salesacross like maybe I don't know four orfive stores you know just basicallytaking testing products finding a winnerand then scaling it up you I was usingone method in the beginning and then Iwas following another methodI don't know mid well last year that'skind of when I discovered worldwidetargeting yeahgoing really broad and then and then youknow so on that first strategy that Iever learnedwe basically generated about a milliondollars in sales in six months yeah thefirst six months like six months beforethen I didn't even know what likeinterests were it's a good good start toyour e-commerce career yeah exactlyand I had a mentor which helped me outinsane the amount because I hadobviously no clue what I was doing andhe kind of held my hand and let me youknow let me down that road he lives downin Florida right yeah so he startedgoing down to Florida – and you've beenable to travel as well she's been coolyeah I went to Florida to meet him I methim in Ohio which is where he lived youknow a couple years ago and when we wereworking together but after I discoveredworldwide that's like when everythingchanged because just with worldwidetargeting alone I've been able togenerate over 5 million you know there'sno big there's like you know that thatone little curve and this is why Ialways say that people think FacebookAds are like getting worse or whateverbut they're actually getting betterpeople think that different means worsebut it really doesn't it just means thatyou have to adjust and take might likeyou might have a couple down monthsbecause you're trying to figure it outagain but once you get back in thegroove it always comes back harderthat's true because Facebook alwayschanges you'll see that every few monthsis a big shift and there's big shipsduring the month every couple weeksthey're changing something right the waythat they have something to react andsomething that might have worked a yearago doesn't workwell now oh yeah so and then you'reimplementing the huge changes which CBOis we can touch on that real quick youknow I don't want this to get into toospecific of like a Facebook ad video butas you were starting to grow you knowwhat was that jump from the first 1million to 5 million like what were youdoing during the time not just you knowin the the Facebook ad side of thingswhich was to kind of the worldwidetargeting but in your personal life wereyou you know did you live on your ownrecently with your parents you buyanything were you traveling like I wantto also give them an insight into whatyou did and how you reacted to that howyou changed yeah so I think it's animportant piece I mean in terms ofmoving out I moved out after I did Imoved out at the beginning of this yearso the beginning of 2019 which was afterI've you know just to give you a moneyperspective it was after I generatedabout three and a half million so I meanthe whole time I was literally just inone bedroom like I didn't even have adesk I was working on my bed you knowand like yeah that'll give you a goodperspective of you know what I did andby the way I'm I just turned 19 so I wasstill like 17 or 18 at the time so itwasn't a big deal you know staying withthem which was probably a mistake like Ishould have left earlier but it's hardto regret when things work yeah I meanby the way after I moved I made way moremoney you know that's interesting that'san interesting point moving out you canmake a lot more money because especiallysurrounding yourself with the rightpeople which you didn't get to do a hugeamount of you were still in Connecticutat the time but you know the amount offocus you don't have like you know kindof people around you're just in your ownspace there's nobody bothering youyou're not hearing the noise of a forkdrop in the kitchen like little thingsthat do throw you off wanting to thinkabout but nobody's telling you to takeout the trash yeah like the trash pileup yeah but like the biggest differencewas like after we hit the first millionwhich was a huge like accomplishment forme we we actually I met up with a bunchof guys out in Lausannethis was like Juna last year and youwere there as well but there I had a fewclients with us you know a couple of theclients that we made really successfulyou know like Patrick and John you knowpeople like those and that was like thewake-up call that you know this is areal you know this is tangible becausethe whole time I was just sitting in myroom so like it doesn't really I meansure the money comes in but until youget out in the world and use it itdoesn't really feel like anything yeahso it's you know seeing that was reallythat's what made it real and you knowyou know you mentioned the differencebetween what it took to get to 1 millionand what it took to get the to 6 nowit's literally just which is probablymore than six now I don't know how tosay don't really keep count anymore butit's it's literally just putting my headdown and just keeping keep keep onreplicating you know like I could easilyyou know just sit back stop growing somany stores like right now I think I'mworking on like 50 stores with differentpeople so how are you running 50 storebut that's a lot to put it inperspective for you guys I'm working onabout a dozen which is a lot for me cuzyou know normally I have my couple mainbrands and anything else I'd do is extraits additional trying to really reallyscale horizontally how are you running50 so I mean I'm not necessarily runningthe stores I'm basically controlling themarketing for them so obviously otherpeople do the work like I don't reallydo anything besides consulting so youknow these are people that are lookingto get their stores you know asuccessful like they're looking to findwinners test better products theyalready have a winner and they want toscale so basically they just do all thework and I just take control of theirwhole system so we just meet a coupletimes a week so I have a lot of meetingsalright you meet with a lot of people soyou're partnering with people whoalready have something going and youjust scale to the note yeah exactly Imean it's more about taking takencontrol you know for the better of meand the better the people you know it'sit's kind of like you know would yourather work with somebody that has grownlike three or four stores and and theyhaveI guess success a few times or would yourather gross work with somebody that isdoing it with like 30 different peoplecurrently yeah you seen every littleangle I got a total bird's-eye view of alot of different accounts so ifsomething goes wrong I know right awayyou know if if something new is workingreally well I know right away ifFacebook changes the policy I know likeliterally the same day so it gives youan edge yeah and and and like I said Icould easily like like just like youjust like most entrepreneurs out therewe can easily drop everythingstop working 10-hour days and just gosit somewhere and just do nothing ortravel the world or whatever and andthat's how you don't get from one tofive million you know I think it's trueyeah so so you know in order to get fromone to five you really just have tocontinue doing what you're doing likedon't let don't let it get to your headand keep your eye on a bigger goal it'sthe same thing as your first thousand tofive thousand your first ten to fiftythose are all big ships your 5x seensomething at any point that 5xmultiplier is a huge huge movement ofyour your income your net worth whateverit is I mean five is big so do you thinkonce you're at 10 million going to 50you're gonna slow down or there's itlike you know what's kind of the wholething of you know when is enough enoughit's not really the money it's that'syour career it's working that's what youlike to do you're helping a lot ofpeople and since you're so spread outhorizontally there's so many things youget to be on top of it but there's alsoa bunch of different income streams yeahI know I believe when you're testing youknow that much horizontally thatbandwidth you're gonna eventually evenif a bunch of them you kind of work okayyou know but the 13th one is gonna boomyou're right in the twenty ninth oneboom so you're gonna be able to find alot more really big winners out of thatthen you know divert most to yourattention on of those yeah I mean onewhen I hit those numbers it's it's gonnabe no different than right nowI've always been focused on you knowjust making the right moves and you knowthe the revenue or the money will followyou know so right now I'm literally justfocused on you know you knowdoing the right things with Facebook inthe accounts you know testing the rightproducts and and you know when I am at15 million 20 million I bet I'm gonna befocused on the same exact thingnothing's gonna change yeah it'll justtake more time and sure I might havebigger stores and like I think thebiggest store that I've grown so far is1.4 million in two months so they coulddefinitely go bigger like we can do wecan do two million in 30 days righthonorable you know it's always smalltweaks with Facebook guys we're at onelittle angle one difference boom youknow that's why him being able to have50 different things he's working onallows you to find that thing a lotquicker so I do want to touch real quickyou're reeling it back again kind ofmore on the back and not just thebusiness because I believe this is socrucial I used to be curious about thisnow that the money is flowing in andit's been flowing in you know how haveyou handled taxes anything you'vepurchased are you doing otherinvestments you know where you addacross the board with other thingsyou're trying to do obviously yourattention is on e-commerce yeah but areyou puttin money elsewhere we know howare you structuring the back end becauseyou know I believe it's not just gettingmoney it's also managing them well yeahso accounting I don't do I don't worryabout accounting at all I just paysomebody to do it it's literally soconfusinggood timing Zubat it's a pain in thebutt it's time-consuming it's everythingthat I don't want it to be so I just youknow I think I pay somebody like 6 or 7grand a year just to do bookkeeping so Iknow you know it so I can have estimatesand stuff yeah so which is a lot ofmoney I might move to a cheaper one butI mean at the same time I don't knowmuch about it so I just kind of wentwith the one that I trusted and that'sthe one that I trusted so now that Iknow a bit more I might shift into adifferent thing in terms of likeinvestments I have I bought one rentalproperty about three months ago there'sa little triplex and then I'm gonna buyanother hopefully four unit when I getback to Connecticut so hopefully in thenext month and then after that I want toget another four unit and and those arejust strictly cash flow byes you knowjust to get you know the monthly incomenot a lot of appreciation or anythinglike weirdlike you know 12 to 15% returns everysingle year so that's just the marketwhere I'm at it's different everywherebut yeah you know with that with thatcash flow I think it's a really goodtime to buy there and a lot of peoplesay it's not but it really is so what doyou want to do long-term with realestate is there something specific isthere you know you're starting to buylike you know three or four unit placesdo you want to get a 50 unit a hundredyeah yeah so I go to hotel developmentthere's a bunch of different angles yeahI mean really after after I have likefour or five you know based residentialmultifamily buildings I'm probably justgonna 1031 them into you know I don'tknow four or five would probably beworth about three hundred thousand so Icould probably I'll probably end upputting three hundred thousand down onlike a 1.1 1.2 million dollar apartmentprobably 15 units ish somewhere aroundthere maybe actually pulling closer like20 to 30 units if I buy it where I'mdead depends on what I wear yeah andhe's solely an investor he's not youknow the tenants are not calling youyou're not at the property like you knowdealing with anything you know propertymanagement company so strictly afinancial investor for it just forpassive income yeah I mean whereasattention is on e-commerce I want tomake that very clear yeah I mean likeright now I only have two tenants youknow cuz I gotta get I gotta get onerented out and then I'll have three butlike they I mean I don't have a propertymanager right now and I haven't hurtlike the only time I heard from them waswhen they were asking me how to pay rentso I mean even even then it's not a painin the butt but you know I need to goout and get a property manager and doall that when I get back to Connecticutyeah it's mainly because I'm so focusedon e-commerce I move so slow in realestate it's kind of like I had to getthis damn unit renovated and it's takenme like two and a half months forsomething that would take a normalinvestor like a week just because it'slike do I go fix this and that so I canget it rented and make $900 or do I stayhome and make six grand opportunity costbut that nine hundred would be a monthsix grand would be one time so you knowit's move slowerget it do the math so I like that butyeah so it's kind of what he's focusedon you know in the now and long term Iwould very much so like to open it up toany questions or if you want to checkback in the comment section over thenext few days once we post it I'll gothrough it as well to kind of pointanything out to him and make sure we getsome answers going but we'd love haveloved to have a discussion with you guysif you have any questions ecommercerelated and real estate anything for himfeel free to either drop in the commentsor follow him on Instagram I'll leave itlinked in the description down below butit's been an interesting journeywatching you do that I mean I've knownyou since we were sleeping on a couchthree people in a room you know doingdoor-to-door sales and negative tendegrees in the snow I mean it's it'sthree years is a quick period of time soit's been crazy got to appreciate whatyou have so definitely keep working keeppossible in an e-commerce is somethingyou want to do feel free to check outother videos on this channel feel freeto ask us any questions either onInstagram or here on YouTube we'd loveto help you out with that being saidmake sure to drop a like subscribe tothe channel go check out his stuff Iwill leave it linked in the descriptiondown below but that being said weappreciate you guys tuning in we'll seeyou in the next one peace

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