hey guys how's it going John Santos andwelcome to this channel where we helpentrepreneurs start and grow theirbusiness ASAP now in today's video whatI'm going to cover is the seven easysteps you can follow so you can launchyour online store ASAP so stick aroundso I've been getting a lot of questionsand I think there's a little bit ofconfusion as to like the process toactually launching an online store soI've launched multiple other videoscovering websites your different optionsand if you guys want to link to any ofthose just click the description downbelow and you guys will see an expandedlist of the videos that I have availableon there but I wanted to create thisvideo for everybody out there that stillmight have a little bit of questions asfar as like okay what does a websiteactually do or like what steps do I needto take to collect payments you know solike all the basics that you may bewondering if you're wanting to launch astore like next week you know so I'mgoing to cover those really quickly thatway you guys have a really good overviewas to what's involved with the websitewhat comes with it what do you maybeneed to go and outsource all your basicquestions will be answered right in thisvideo so with that being said let's jumpright into it so the first step you needto take is choose your platform you'regoing to need to decide what platformyou want to launch your website on nowthere is free platform such as BigCartel Etsy and all these other ones butif you truly want to establish a brandand have full control over it you'regoing to need to choose a platform tohost your website and to also provideyou with the tools that you need tolaunch your online store so with thatbeing said I'm an advocate for Bluehostand I'm also an advocate for Shopify nowI'm a little torn apart and you guysknow that I talked about what willbenefit you so Bluehostis a low-cost way to getting startedthat means that if your budget is lowBluehost is going to be the way to gobecause what they have is a package thatallows you to pay for once a year andyou're able to host your website and youhave a full control over it nowShopify's for all those that are reallywilling to take this seriously invest alittle bit of money to get enhancedtools and easier workflow either wayboth of those platforms are really wellsome people love to use a Bluehost andWordPress other people prefer Shopifyit's really up to you but ultimately ifyou want to move on to a platform it'sit's really going to be between thosetwo the internet has voted and those arethe top two dogs that are really killingthe game right now and offeringentrepreneurs all the tools that you'llneed so choosing your platform is afirst step that's like choosing the homeso now you need to choose the name ofthe home you need to choose the name ofyour website Bluehost offers the abilityto buy a domain name on there as welland so does Shopify so once you choose amein name whether it's WWE Bronco calmor WMI brain calm whatever W name youwant to choose you need to choose it andthen you can associate it with theplatform that you choose that one youhave the links so you can create themarketing materials you can establishyour social media sites and everythingwill be good to go for you to launch sonow that you have your platform and youhave your dome name the third thingyou're going to need to do is choose thetheme of your store now don't go outthere and spend thousands of dollars forsomebody to design a website for youthere's so many people out thereoffering those services that a couplethousand dollars to start off is not thebest investment especially if you'rejust getting started and you're notreally sure what you want there's freethemes available both on Bluehost and onShopifythat allows you to get started quicklyand easily that way you're not investingany more money than then the photographythe products and the time that it takesto create a very good looking websitealright so you're going to need tochoose the theme now there is otheroutside platforms that offer themes tobuy and that's a great option foranybody that wants something above andbeyond the free stuff that's alsoavailable through the Shopify website orit's also available on Envatowhich has thousands of themes for you tochoose from so you can literally scrollthrough it and find something you'regoing to love and it's going torepresent what you're selling so themescan range anywhere from a couple dollarsto a couple hundred but if you go to thefree route you can literally start awebsite for less than fifty bucks you'llhave full control of it and you'll beready to go and start selling now thefourth step you're going to need to dois edit your theme now most themes areplug and play that means that youliterally upload your photos yourdescriptions you choose your fontsupload your product and you're good togo but if you want any kind of colorcontrols or any kind of special uniqueofferings there's a marketplace for thatthat allows you to outsource for thesepeople to make those custom changes toyou Shopify has it available and so doesBluehost and there's a community ofpeople that will literally do the littlechanges that you're going to needwithout charging you an arm and a legbut for the most part guys every themethat you start with should be enough foryou to get started with so don'tnecessarily think of customizedevery little thing at this moment reallytake the time to photograph though tocreate the visuals that you're going toneed to create the graphics that you'regoing to need and with that in mind youmight consider looking into fiber fiberwe'll give you some freelancers for aslow as five bucks or upwork which allowsyou to outsource some design work sothen that way you're able to communicatewith a freelancer that'll create thefront imagery very important that youcreate a really good aestheticallypleasing website especially if you'rejust starting out take some time into iteither do it yourself or outsource or tosomebody that's goodask for outside opinion too because youmight think it looks pretty good but assoon as you get it to somebody that hasa good design knowledge design eyethey're going to say dude what are youdoing you know so like don't alwaysovertake that process because at the endof the day that website theme and how itlooks and how you present it is going tobe your store and if you want to makemoney it needs to look good alright guysso that's going to be the fourth stepfor you guys to take is to edit yourtheme so the fifth thing you're going toneed to decide on is a pricing andpayments so luckily for you you don'thave to manually process any of thetransactions yourself like when somebodygoes on the internet and wants to buysomething they're not buying it from youlike you're not processing the paymentthere's a third party involved whetherit's PayPal whether it's striped whetherit's Shopify whether it's Amazon there'sa lot of plugins that come in to whenyou're creating your site so there'sgoing to be payment plugins that youchoose so that's the third party thatcollects the payments so don't thinkthat you have to oversee the process andinvoice customers for their orders orwhatever that is like the website itselfcomes with its built in system orplugins that allow you to do all thatso that way the buyer and you are bothprotected you know that you're gettingfunds the buyer knows that he's notgetting scammed by somebody so in thisstep you're going to need to set theprice points for your products you'regoing to need to set how much inventoryis available for those products andyou're going to need a connector paymentsystem to it that way it's a seamlesscheckout and everybody can go onto yoursite see how much it costs by it you getthe money in your bank so now the sixthstep that you're going to need to takeis figure out your shipping if you wantyour website to automatically calculatethe shipping cause it does cost a littlebit more if you want it to automate theprocess but if you're just starting outI recommend that you head over to USPScomm thats USPS comm and they have flatrate boxes so if you're selling a pairif you're selling anything that's asmaller size go on to the USPS commwebsite and figure out what dimensionwill fit your product nicely becausethey have flat rate boxes and what thatmeans is they can go across the countryand across the world for a set price sofigure out what that set prices for yourproducts and then add that as part ofthe cost to your checkout option so thenthat way you're collecting for shippingas soon as the payments come in you canprint off your label ship the box andyou're good to goone thing I would say is don't go crazywith the shipping cost and try to makemore money on the shipping cost likeit's always better to pretty much eatthe shipping cost that way somebodychecks out your product and they get towear it they get to use it because I'veseen so many times guys the websitesthat are pretty much like they'll chargeyou $25 for shipping and as I do it isjust going across the country you knowyour shipping costs probably eight ornine you know and they want to makeextra money on it it doesn't make anysense don't do it get it as low as youcan get it because that's the way you'regoing to get customers you know ifyou're selling a shirt for twenty fiveand now you have fifteen or twentydollars on shipping they're not going tobuy it you know you're just starting offso try to do is minimum as you can stillcover your cost oh so USPS comm is agood option for you to do a flat rateshipping but still consider UPS andFedEx when it comes to bulk items whenit comes to bigger boxes that you mayneed to ship out that USPS doesn't havegood pricing on cool so now you haveyour shipping you have your payments youhave everything decided and now what doyou got to do the seventh step is tosell and start getting paid so whatyou're going to need to do is you haveto set up your bank account whateverbank account you decide on will be yourbusiness account you connect it to yourwebsite that way payments can go and bedeposited into your bank account andthen you can go and use that money tobuy more inventory for your marketingdollars and continue growing yourbusiness more importantly guys whenyou're ready to have this websitelaunched and already selling productsyou need to focus on the cells focus ongetting traffic to it focus on peoplegoing to it clicking on it figuring outwhy people aren't checking out you knowso like it's always going to be aconstant work but you're constantlyworking to make it better so I hopethese steps help paint a clearer picturewhat it takes to launch a website I knowsometimes it can be overwhelming andthere's a lot of information outthere and sometimes it doesn't getconnected so I hope that these sevensteps allows you to take a look at itstep back have a breather and be able torealize that okay I can do this you knowand always use the links in mydescription in my videos I reallyappreciate that if you're already goingto buy any of these website services oranything I recommend use my links downbelow because there is a small creditthat they give to me that helps mecontinue producing more videos and helpsme sharing my knowledge so I reallyappreciate that guys it doesn't cost youanything extra it's the same price thatjust gave me a little small Commissionon it I just want to make sure that youguys are going to know that and if youcan do me that favorI always appreciate it if you have anyquestions comment down below or hit meup on Instagram snapchat and let's getto going let me know what you got inmind and I'll continue answering be onthe lookout for new videos once a weektrying to lunch on every Friday but Imay even lunch from Friday and Sunday sojust be on the lookout I'm organizingthe whole entire channel double you guysget some better content and continue togrow your businessI guess stay in touch and let's talksoon bye
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