Due to big time success, I Want That Musthave webshop was up for a revamp of their total branding. First step we took upon was to produce a teaser/viral commercial to produce more traffic to the webshop and offer it some style and flare. Introducing the Magenta IWTM box – creating a tool to go from virtual to the genuine and vice versa.
Concept: Studio Raar
D.O.P: Studio Raar
Art Direction: Studio Raar
Electronic camera: David van Woerden
Styling: Kim Keizer
Hair & Makeup: Megan Saundra & Cindy van der Ree
Edit/ FX: Studio Raar
Music: Hans Holema
Production: Studio Raar
Source